The Evolution Of Media
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Author | : A. Michael Noll |
Publisher | : Rowman & Littlefield |
Total Pages | : 220 |
Release | : 2007 |
Genre | : Language Arts & Disciplines |
ISBN | : 9780742554825 |
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A concise introduction to the evolution of communication media, The Evolution of Media is unique in that it treats both mass media and interpersonal media. The first part of the book describes the history and development of media technology. The second and third parts develop a taxonomy for media and compare their technological requirements, applications, and other significant elements. The last section presents a simple methodology to help predict the success of new media products and services. This book is a useful supplement for foundational courses in mass communication and communication history, as well as a primer for anyone interested in the big picture of communication media.
Author | : A. Michael Noll |
Publisher | : |
Total Pages | : 222 |
Release | : 2007 |
Genre | : Language Arts & Disciplines |
ISBN | : |
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Prophets including Abraham, Moses, and David prophesied about the Christ whom God promised in Genesis 3:15. Jesus the Christ lived his life in the name of God before his death - and God raised him up alive to become the Lord and the Christ of all of God's people. Christ Jesus the Lord is God's son, the King of kings and Lord of lords.
Author | : Beatriz Peña-Acuña |
Publisher | : BoD – Books on Demand |
Total Pages | : 103 |
Release | : 2017-05-31 |
Genre | : Social Science |
ISBN | : 9535131974 |
Download The Evolution of Media Communication Book in PDF, Epub and Kindle
Media communication is a young discipline, if we compare it with others. It has been studied scientifically from the last century in social sciences. This topic, as it is a human process, is complex, and it is changing because of new technologies. It transforms our society too. It is recognised that we are in a communication society. The management of knowledge is settled in business area too. Communication skills are recognised as competences in education for preparing future citizens. Media communication feeds from different disciplines and it keeps their attention. This book is an attempt to provide theoretical and empirical framework to better understand media communication from different point of views and channels in various contexts. The international authors are specialised on the issues. They cover a wide range of updated issues. They span from deepening about behaviour of media or trends to national cases related to social net and to new phenomena - as it is mindfulness applied to creativity. So in this book, two sections are presented. The first section focuses on the behaviour of media, when it is applied in education field and reception research. The second section provides three case studies about the Internet: platforms and social nets developed and applied to different publics.
Author | : Norman J. Medoff |
Publisher | : Routledge |
Total Pages | : 436 |
Release | : 2021 |
Genre | : Broadcasting |
ISBN | : 9780367897215 |
Download Now Media Book in PDF, Epub and Kindle
"Now in its 4th edition, this book is one of the industry's leading texts on the evolution of electronic mass communication in the last century. Now Media, 4th edition (formerly Electronic Media) provides a synopsis of the beginnings of electronic media in broadcasting and the subsequent advancements into digital media. Each chapter is organized chronologically, starting with the electronic media of the past, then moving to the media of today, and finally, exploring the possibilities for the media of the future. Topics discussed include the rise of social media, uses of personal communication devices, the film industry, and digital advertising. Focusing on innovations that laid the groundwork for modern day television and radio and for the development of the Internet and social media, the book offers a comprehensive overview of the world of communication technology. New to the 4th edition is a chapter on virtual reality technology, as well as a discussion of the impacts of the 2020 Covid-19 pandemic on media consumption habits. This book remains a key text and trusted resource for students and scholars of digital mass communication and communications history alike. The book also features a companion website with updated instructor materials, including PowerPoint slides and test banks"--
Author | : W. Russell Neuman |
Publisher | : University of Michigan Press |
Total Pages | : 2 |
Release | : 2010 |
Genre | : Communication |
ISBN | : 0472050826 |
Download Media, Technology, and Society Book in PDF, Epub and Kindle
Top media studies scholars discuss the evolution of media
Author | : Marshall T. Poe |
Publisher | : Cambridge University Press |
Total Pages | : 483 |
Release | : 2010-12-06 |
Genre | : History |
ISBN | : 1139495577 |
Download A History of Communications Book in PDF, Epub and Kindle
A History of Communications advances a theory of media that explains the origins and impact of different forms of communication - speech, writing, print, electronic devices and the Internet - on human history in the long term. New media are 'pulled' into widespread use by broad historical trends and these media, once in widespread use, 'push' social institutions and beliefs in predictable directions. This view allows us to see for the first time what is truly new about the Internet, what is not, and where it is taking us.
Author | : Jim Macnamara |
Publisher | : Peter Lang |
Total Pages | : 428 |
Release | : 2010 |
Genre | : Education |
ISBN | : 9781433109362 |
Download The 21st Century Media (r)evolution Book in PDF, Epub and Kindle
The emergence of 'new media' and social media is widely discussed in contemporary society. However, media and public communication are mostly analyzed within particular theoretical frameworks and within specific disciplinary fields. Such approaches have created polarized views on media and communication, and fail to create an understanding of the interdependencies between these fields. This book expertly synthesizes competing theories and disciplinary viewpoints, integrates scholarly and cutting edge research, and examines international data from fast-growing markets including China, to provide a comprehensive, holistic view of the twenty-first century (r)evolution in media and public communication. The book identifies how the changes are located in practices rather than technologies and that these practices are emergent in highly significant ways. Engaging and accessible, the book is essential reading for media scholars and communication professionals, and a valuable text for courses in media studies, journalism, advertising, public relations, and organisational and political communication.
Author | : Carlos A. Scolari |
Publisher | : Taylor & Francis |
Total Pages | : 310 |
Release | : 2023-06-23 |
Genre | : Social Science |
ISBN | : 1000901637 |
Download On the Evolution of Media Book in PDF, Epub and Kindle
This book describes the lifecycle of media in the context of the media ecology, presenting a general theoretical framework and a series of methodological procedures to support the construction of an eco-evolutionary approach to media change. Focusing on a series of processes - emergence, competition, dominance, hybridization, adaptation, extinction - this book goes beyond a chronological approach to propose a reticulated and multi-layered conception of media evolution. If media evolution is a network, what are the relationships between "media species" like? What happens when a new media emerges into the media ecology? How do new media influence the old ones? Can media become extinct? How do media adapt when the social and economic context changes? How can media evolution be analysed? What kinds of quantitative and qualitative techniques can be applied in media evolution research? By presenting an innovative research approach and theoretical framework to media studies, this book will be of keen interest to scholars and graduate students of new media, media history and theory, philosophy of technology, mass communication, and organisational studies.
Author | : Philip M. Napoli |
Publisher | : Columbia University Press |
Total Pages | : 266 |
Release | : 2011 |
Genre | : Business & Economics |
ISBN | : 0231150350 |
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Annotation Napoli examines the ongoing redefinition of the industry-audience relationship by technologies that have moved the audience marketplace beyond traditional metrics.
Author | : H. Marchant |
Publisher | : |
Total Pages | : 50 |
Release | : 1985 |
Genre | : Communication |
ISBN | : |
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