The Art Of The Business Of Story Writing

The long-awaited third volume of Robert McKee’s trilogy on the art of fiction. Following up his perennially bestselling writers' guide Story and his inspiring exploration of the art of verbal action in Dialogue, the most sought-after expert in the storytelling brings his insights to the creation of compelling characters and the design of their casts. CHARACTER explores the design of a character universe: The dimensionality, complexity and arcing of a protagonist, the invention of orbiting major characters, all encircled by a cast of service and supporting roles.

Based on the hottest, most in-demand seminar offered by the legendary story master Robert McKee -- Storynomics translates the lessons of storytelling in business into economic and leadership success. Robert McKee's popular writing workshops have earned him an international reputation. The list of alumni with Academy Awards and Emmy Awards runs off the page. The cornerstone of his program is his singular book, Story, which has defined how we talk about the art of story creation. Now in Storynomics, McKee partners with digital marketing expert and Skyword CEO Tom Gerace to map a path for brands seeking to navigate the rapid decline of interrupt advertising. After successfully guiding organizations as diverse as Samsung, Marriott International, Philips, Microsoft, Nike, IBM, and Siemens to transform their marketing from an ad-centric to story-centric approach, McKee and Gerace now bring this knowledge to business leaders and entrepreneurs alike. Drawing from dozens of story-driven strategies and case studies taken from leading B2B and B2C brands, Storynomics demonstrates how original storytelling delivers results that surpass traditional advertising. How will brands and their customers connect in the future? Storynomics provides the answer.

This is a reproduction of a book published before 1923. This book may have occasional imperfections such as missing or blurred pages, poor pictures, errant marks, etc. that were either part of the original artifact, or were introduced by the scanning process. We believe this work is culturally important, and despite the imperfections, have elected to bring it back into print as part of our continuing commitment to the preservation of printed works worldwide. We appreciate your understanding of the imperfections in the preservation process, and hope you enjoy this valuable book. ++++ The below data was compiled from various identification fields in the bibliographic record of this title. This data is provided as an additional tool in helping to ensure edition identification: ++++ The Art And The Business Of Story Writing Walter B. Pitkin The Macmillan company, 1922 Short story

The compelling, groundbreaking guide to creative writing that reveals how the brain responds to storytelling Stories shape who we are. They drive us to act out our dreams and ambitions and mold our beliefs. Storytelling is an essential part of what makes us human. So, how do master storytellers compel us? In The Science of Storytelling, award-winning writer and acclaimed teacher of creative writing Will Storr applies dazzling psychological research and cutting-edge neuroscience to our myths and archetypes to show how we can write better stories, revealing, among other things, how storytellers—and also our brains—create worlds by being attuned to moments of unexpected change. Will Storr’s superbly chosen examples range from Harry Potter to Jane Austen to Alice Walker, Greek drama to Russian novels to Native American folk tales, King Lear to Breaking Bad to children’s stories. With sections such as “The Dramatic Question,” “Creating a World,” and “Plot, Endings, and Meaning,” as well as a practical, step-by-step appendix dedicated to “The Sacred Flaw Approach,” The Science of Storytelling reveals just what makes stories work, placing it alongside such creative writing classics as John Yorke’s Into the Woods: A Five-Act Journey into Story and Lajos Egri’s The Art of Dramatic Writing. Enlightening and empowering, The Science of Storytelling is destined to become an invaluable resource for writers of all stripes, whether novelist, screenwriter, playwright, or writer of creative or traditional nonfiction.

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Excerpt from The Art and the Business of Story Writing This book is an outgrowth of the belief that fiction has a technique no less definite, though much less rigid, than the technique of perspective drawing or of harmony and counterpoint in music. Such a conviction is not easily reached, for the laws of story construction elude their many searchers with a persistence most exasperating. The long-discouraged investigator naturally falls into the thought that pure anarchy reigns in the domain of fantasy; and he disguises the absurdity of this thought under the hypothesis that a story is the free creation of mind, spontaneous in origin and in manner of outworking. Unfortunately for the development of fictional technique, the half-truth of the hypothesis helps to conceal the flaw in his argument. There is no doubt that, in some sense, a story is a free creation and spontaneous; and freedom seems to connote a certain emancipation from law: hence the plausibility of saying that the fiction writer works without rule or principle, following only the caprice of his imagination. The inference, however, is only plausible. There is no soundness in it; and, were we here discussing ethics or metaphysics, we might demonstrate this assertion by pointing out that free creation and spontaneity do not involve unpatterned behavior nor blind, impulsive fashioning. If chaos lurks anywhere in the whole performance, it lurks only in the primitive uprush of fleeting, disjointed imageries which precede, suggest, and inspire the work of art. The work of art, as Poe and many another have said, is a piece of cunning and calculation no less deliberate than the selling-price of umbrellas; and, once more like this computation, the artistry of the fiction writer is regulated by two elemental factors, his own purposes and his material. If he has not discovered the principles in these which direct his choice, it is because they are prodigiously intricate. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.