Guerrilla Film Marketing

Guerrilla Film Marketing
Author: Robert G. Barnwell
Publisher: Taylor & Francis
Total Pages: 390
Release: 2018-07-11
Genre: Performing Arts
ISBN: 1351018051


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Create an irresistible brand image and build an audience of loyal and engaged fans... Guerrilla Film Marketing takes readers through each step of the film branding, marketing and promotional process. Tailored specifically to low-budget independent films and filmmakers, Guerrilla Film Marketing offers practical and immediately implementable advice for marketing considerations across every stage of the film production process. Written by leading film industry professional Robert G. Barnwell, Guerrilla Film Marketing teaches readers how to: Master the fundamentals of guerrilla branding, marketing and promotion; Create an integrated marketing plan and calendar based on realistic budgets and expectations; Develop internet and social media marketing campaigns, including engaging studio and film websites and powerful, marketing-centric IMDb listings; Assemble behind-the-scenes pictures, videos and documentaries; Produce marketing materials such as key art, posters, film teasers, trailers and electronic press kits (aka "EPKs"); and Maximize the marketing impact of events such as test screenings, premiers, film festivals and industry award ceremonies. Guerrilla Film Marketing is filled with dozens of step-by-step instructions, checklists, tools, a glossary, templates and other resources. A downloadable eResource also includes a sample marketing plan and audit, a test screening questionnaire, and more.

The Movie Lovers' Club

The Movie Lovers' Club
Author: Cathleen Rountree
Publisher: New World Library
Total Pages: 256
Release: 2011-02-09
Genre: Performing Arts
ISBN: 1577319974


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Large screen TVs and full-line DVD services have liberated movie lovers from fear of parking and stale popcorn. Across the country, movie lovers are staying in and creating their own version of book clubs — but without the homework. The Movie Lovers’ Club — the only guide for movie nights with friends — motivates readers to form their own Lovers’ Club clubs to explore the more than 100 excellent film suggestions, summaries, critical reviews, and insider anecdotes. Author Cathleen Rountree offers a year’s worth of must-see classic, contemporary, independent, and foreign films and provocative discussion questions to keep the cinematic conversation lively. With everything readers need to know to start a Movie Lovers’ Club, the book’s selections run the gamut and include powerful films such as To Kill a Mockingbird, Henry and June, and Real Women Have Curves. Whether you need advice for a political group, a girls’ night out party, or a band of indie film devotees, movie watching reaches new depths with ideas on where, when, and how to launch a film group.

Fairy Dust and the Quest for the Egg

Fairy Dust and the Quest for the Egg
Author: Gail Carson Levine
Publisher: Disney Electronic Content
Total Pages: 221
Release: 2011-08-31
Genre: Juvenile Fiction
ISBN: 1423143337


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Fairy Haven's newest arrival, Prilla, along with Rani and Vidia, embarks on a journey filled with danger, sacrifice, and adventure. The fate of Never Land rests on their shoulders.

Film

Film
Author:
Publisher:
Total Pages: 248
Release: 2001
Genre: Motion pictures
ISBN:


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Reel Spirituality

Reel Spirituality
Author: Robert K. Johnston
Publisher: Baker Academic
Total Pages: 352
Release: 2006-12
Genre: Performing Arts
ISBN: 0801031877


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A comprehensive study of theology and film that explores how the Christian faith is portrayed in film throughout history.

Indie Film Producing

Indie Film Producing
Author: Suzanne Lyons
Publisher: Taylor & Francis
Total Pages: 261
Release: 2012
Genre: Performing Arts
ISBN: 024081763X


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First Published in 2012. Routledge is an imprint of Taylor & Francis, an informa company.

Film Analysis Handbook

Film Analysis Handbook
Author: Thomas Caldwell
Publisher: Insight Publications
Total Pages: 241
Release: 2011
Genre: Education
ISBN: 1920693777


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The most comprehensive reference to film analysis available for middle school through to high school. Featuring coloured photographs illustrating key terms and filmic techniques this is a one-stop reference for any genre of ilm studied in English, Media or Film Studies courses.

Practical Empathy

Practical Empathy
Author: Indi Young
Publisher: Rosenfeld Media
Total Pages: 201
Release: 2015-01-15
Genre: Business & Economics
ISBN: 1933820640


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Conventional product development focuses on the solution. Empathy is a mindset that focuses on people, helping you to understand their thinking patterns and perspectives. Practical Empathy will show you how to gather and compare these patterns to make better decisions, improve your strategy, and collaborate successfully.

Documentary Film Festivals Vol. 1

Documentary Film Festivals Vol. 1
Author: Aida Vallejo
Publisher: Springer Nature
Total Pages: 306
Release: 2020-05-28
Genre: Performing Arts
ISBN: 3030173208


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This book provides the first comprehensive overview of the global landscape of documentary film festivals. Contributors from across the globe offer in-depth analysis of both internationally renowned and more alternative festivals, including Hot Docs (Canada), Nyon (Switcherland), Yamagata (Japan), DocChina, Full Frame (US), Belgrade (former Yugoslavia), Vikalp (India), and DocsBarcelona (Catalonia, Spain), among others. With a special focus on historical and political developments, this first volume draws a map of documentary festivals operating today, and then looks at their origins and evolution. This volume is organized in three sections: the first addresses methodological problems film historians and social scientists face when researching documentary film festivals, the second looks at the historical development of this circuit within the wider frame of history of world and national cinemas, and the third reflects on how politics find their way through festival programs and actions. Curatorial, organizational, industrial and political changes occurred in the festival realm addressed in this book help better understand how these affected documentary production, distribution, curation, exhibition and reception up to this day.

The A to Z of German Cinema

The A to Z of German Cinema
Author: Robert C. Reimer
Publisher: Scarecrow Press
Total Pages: 524
Release: 2010-04-01
Genre: History
ISBN: 1461731860


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German film is diverse and multi-faceted; its history includes five distinct German governments (Wilhelmine Germany, the Weimar Republic, the Third Reich, the Federal Republic of Germany, and the German Democratic Republic), two national industries (Germany and Austria), and a myriad of styles and production methods. Paradoxically, the political disruptions that have produced these distinct film eras, as well as the natural inclination of artists to rebel and create new styles, allow for the construction of a narrative of German film. While the disjuncture generates distinct points of separation, it also highlights continuities between the ruptures. Outlining the richness of German film, The A to Z of German Cinema covers mainstream, alternative, and experimental film from 1895 to the present through a chronology, introductory essay, appendix of the 100 most significant German films, a bibliography, and hundreds of cross-referenced dictionary entries on directors, actors, films, cinematographers, composers, producers, and major historical events that greatly affected the direction and development of German cinema. The book's broad canvas will lead students and scholars of cinema to appreciate the complex nature of German film.