Convention Management And Service Ahlei
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Author | : Milton T. Astroff |
Publisher | : Pearson Higher Ed |
Total Pages | : 672 |
Release | : 2013-05-06 |
Genre | : Business & Economics |
ISBN | : 0133475298 |
Download Convention Management and Service (AHLEI) Book in PDF, Epub and Kindle
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. This best-selling textbook provides students with the most current and comprehensive coverage of the convention industry. Students receive a comprehensive look at conventions and meetings marketing and learn how to successfully sell to groups and how to service their business after the sale.
Author | : James Abbey |
Publisher | : |
Total Pages | : |
Release | : 2016 |
Genre | : |
ISBN | : 9780866125086 |
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Author | : James Abbey |
Publisher | : |
Total Pages | : |
Release | : 2015-08-10 |
Genre | : |
ISBN | : 9780962071072 |
Download Convention Sales and Services Book in PDF, Epub and Kindle
This textbook, used in more than 200 schools of hotel management, provides comprehensive coverage of all facets of marketing , selling and servicing of meetings and conventions. Each chapter opens with an insightful analysis of the chapter subject by outstanding practitioners in the meetings industry. This Ninth Edition provides even more comprehensive and up-to-date information-as well as additional features such as Internet Exercises, More Online boxes and Worth Watching video boxes.
Author | : Milton T. Astroff |
Publisher | : |
Total Pages | : 0 |
Release | : 1998 |
Genre | : Convention facilities |
ISBN | : 9780866121736 |
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Author | : Rich Harrill |
Publisher | : Educational Institute |
Total Pages | : 0 |
Release | : 2012-05-30 |
Genre | : |
ISBN | : 9780133076929 |
Download Fundamentals of Destination Management and Marketing Book in PDF, Epub and Kindle
Published under the sponsorship of the Destination Marketing Association International as an indispensable resource for travel professionals and a learning tool for students, this textbook is the first comprehensive guide covering basic functions of the contemporary convention and visitors bureau. Students will learn how destination management organizations depend on intertwined relationships involving hosts and guests, and suppliers and consumers, as well as complex networks of residents, government officials, and CVB leaders and employees.
Author | : |
Publisher | : |
Total Pages | : |
Release | : 1998 |
Genre | : |
ISBN | : |
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Author | : Frank W. Berkman |
Publisher | : |
Total Pages | : 230 |
Release | : 1978 |
Genre | : Congresses and conventions |
ISBN | : |
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Author | : James R. Abbey |
Publisher | : Educational Institute |
Total Pages | : 0 |
Release | : 2014-08-18 |
Genre | : Hospitality industry |
ISBN | : 9780133594508 |
Download Hospitality Sales and Marketing Book in PDF, Epub and Kindle
In today's highly-competitive hospitality market, it is essential to have an understanding of sales and marketing. Hospitality Sales and Marketing goes beyond theory to focus on a customer-oriented and practical approach for effectively marketing hotels and restaurants. The book explores the "four Ps" (price, product, promotion, and place) as they relate to specific market segments, providing a customer-focused perspective. Illustrations and exhibits include industry examples (forms, checklists, advertisements, etc.) that are used by today's industry leaders to effectively market their properties.
Author | : James A. Bardi |
Publisher | : Wiley |
Total Pages | : 0 |
Release | : 1996-08-26 |
Genre | : Business & Economics |
ISBN | : 9780471287124 |
Download Hotel Front Office Management Book in PDF, Epub and Kindle
This Second Edition has been updated to include a brand new chapter on yield management, plus a human resources chapter refocused to cover current trends in training, employee empowerment, and reducing turnover. In addition, you'll discover how to increase efficiency with today's hospitality technology--from electronic lock to front office equipment.
Author | : Leonard H. Hoyle |
Publisher | : |
Total Pages | : 365 |
Release | : 1995 |
Genre | : Convention facilities |
ISBN | : 9780866121224 |
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