Your Britain

New Labour's electoral success of the late 20th century was due in no small part to its grasp of media communication. This book reminds us that the importance of the mass media to Labour's political fortunes is by no means a modern phenomenon.

In the early twentieth century, new mass media—popular newspapers, radio, film—exploded at the same time that millions of Britons received the vote in the franchise expansions of 1918 and 1928. The growing centrality of the commercial media to democratic life quickly became evident as organizations of all stripes saw its potential to reach new voters. The new media presented both an exciting opportunity and a significant challenge to the new Labour Party. Laura Beers traces Labour’s rise as a movement for working-class men to its transformation into a national party that won a landslide victory in 1945. Key to its success was a skillful media strategy designed to win over a broad, diverse coalition of supporters. Though some in the movement harbored reservations about a socialist party making use of the “capitalist” commercial media, others advocated using the media to hammer home the message that Labour represented not only its traditional base but also women, office workers, and professionals. Labour’s national leadership played a pivotal role in the effective use of popular journalism, the BBC, and film to communicate its message to the public. In the process Labour transformed not only its own national profile but also the political process in general. New Labour’s electoral success of the late twentieth century was due in no small part to its grasp of media communication. This insightful book reminds us that the importance of the mass media to Labour’s political fortunes is by no means a modern phenomenon.

The first book to consider British history from a magical perspective, and how these arcane magical themes developed over time.

'A triumph' INDEPENDENT 'A thought-provoking and indispensable book' DAILY MAIL 'An instant classic ... I have been reading it with unalloyed admiration and delight' EVENING STANDARD Roy Strong has written an exemplary introduction to the history of Britain, as first designated by the Romans. It is a brilliant and balanced account of successive ages bound together by a compelling narrative which answers the questions: 'Where do we come from?' and 'Where are we going?' Beginning with the earliest recorded Celtic times, and ending with the present day of Brexit Britain, it is a remarkable achievement. With his passion, enthusiasm and wide-ranging knowledge, he is the ideal narrator. His book should be read by anyone, anywhere, who cares about Britain's national past, national identity and national prospects.

Introduces readers to the history of books in Britain—their significance, influence, and current and future status Presented as a comprehensive, up-to-date narrative, The Book in Britain: A Historical Introduction explores the impact of books, manuscripts, and other kinds of material texts on the cultures and societies of the British Isles. The text clearly explains the technicalities of printing and publishing and discusses the formal elements of books and manuscripts, which are necessary to facilitate an understanding of that impact. This collaboratively authored narrative history combines the knowledge and expertise of five scholars who seek to answer questions such as: How does the material form of a text affect its meaning? How do books shape political and religious movements? How have the economics of the book trade and copyright shaped the literary canon? Who has been included in and excluded from the world of books, and why? The Book in Britain: A Historical Introduction will appeal to all scholars, students, and historians interested in the written word and its continued production and presentation.

An account of the aircraft, pilots, tactics, and results of the three-month Battle of Britain in 1940.

In a century of rapid social change, the British people have experienced two world wars, the growth of the welfare state and the loss of Empire. Charles More looks at these and other issues in a comprehensive study of Britain’s political, economic and social history throughout the twentieth century. This accessible new book also engages with topical questions such as the impact of the Labour party and the role of patriotism in British identity.