The Day Before Digital Transformation

In the last half of the Digital Age, there will be winners and losers. This book guides business leaders on what you need to do to ensure that your organization is on the winning side. Digital transformation is about building digital technologies into or around your products, services, and ways of doing business. It is about business transformation. It is not about IT. Business leaders must understand the difference between digital and non-digital organizations, and the four business strategies that have been proven to help organizations truly transform. This book provides the foundation business leaders need to filter through the noise of buzzwords and technology vendor pitches to truly take control of their digital transformation efforts. The authors share insider knowledge gained by working with leaders of corporations, non-profits, and governments across the globe over the past four decades on how to successfully define and implement a practical digital vision and strategy for your business. In plain, clear language we explain the drivers behind the changes needed to transform your organization into being a digital survivor, possibly even a disruptor in your industry. We provide step-by-step guidance on what actions you as a business leader need to take to develop a strategy and then select and implement the technologies that will digitize your products, services, and ways of doing business to put your organization in the winning column for the next decade. Praise for The Day Before Digital Transformation: "In addition to changing the way business leaders think, The Day Before Digital Transformation gives technologists the choice of working either within the business or in IT. And it will spawn an entirely new segment of consulting to help business teams digitize their products and services." - Bill Seibel, Digital transformation practitioner and thought leader "The Day Before Digital Transformation is not merely a historical look at an academic topic of the Fourth Industrial Revolution. It provides the reader a new lexicon with grounded examples and processes for any business executive to leverage the opportunities that digital technologies provide at this unique time in the world's evolution. Readers should consider not reading this book if they are comfortable being left behind. To ignore its messages is at your and your organization's peril!" - Brian R Lurie, Global Chief Information Officer / Executive Coach "I love the lessons learned section in Chapter 4 of The Day Before Digital Transformation. The examples are not only valid but are counter-intuitive enough for many business executives to miss completely. " - Mark Pecen, President, Quantum Valley Ideas Lab, Canada and CTO Emeritus of Research in Motion (RIM) "Today, every organization aspires to be digital, but it is not a silver bullet or a giant leap. It is a series of actions. The Day Before Digital Transformation takes leaders and senior managers through this journey. In addition, it offers a framework and a guide on how to deal with real-world problems when activating true digital." - Tarun Kohli, Head Innovation Lab "The Day Before Digital Transformation is fascinating for its description of the digital transformation happening today but more importantly for its insights into what must (and surely will) happen over the next several decades. Cheryl and Phil have provided clear guideposts, not only for digital technologists, but for the business leaders who must take responsibility for the transformation." - Fred Lowther, Senior Partner, Blank Rome LLP.

Become a Digital Master—No Matter What Business You’re In If you think the phrase “going digital” is only relevant for industries like tech, media, and entertainment—think again. In fact, mobile, analytics, social media, sensors, and cloud computing have already fundamentally changed the entire business landscape as we know it—including your industry. The problem is that most accounts of digital in business focus on Silicon Valley stars and tech start-ups. But what about the other 90-plus percent of the economy? In Leading Digital, authors George Westerman, Didier Bonnet, and Andrew McAfee highlight how large companies in traditional industries—from finance to manufacturing to pharmaceuticals—are using digital to gain strategic advantage. They illuminate the principles and practices that lead to successful digital transformation. Based on a study of more than four hundred global firms, including Asian Paints, Burberry, Caesars Entertainment, Codelco, Lloyds Banking Group, Nike, and Pernod Ricard, the book shows what it takes to become a Digital Master. It explains successful transformation in a clear, two-part framework: where to invest in digital capabilities, and how to lead the transformation. Within these parts, you’ll learn: • How to engage better with your customers • How to digitally enhance operations • How to create a digital vision • How to govern your digital activities The book also includes an extensive step-by-step transformation playbook for leaders to follow. Leading Digital is the must-have guide to help your organization survive and thrive in the new, digitally powered, global economy.

The legendary Silicon Valley entrepreneur examines how both business and government organizations can harness the power of disruptive technologies. Tom Siebel, the billionaire technologist and founder of Siebel Systems, discusses how four technologies—elastic cloud computing, big data, artificial intelligence, and the internet of things—are fundamentally changing how business and government will operate in the 21st century. While this profound and fast-moving transformation can appear daunting to some, Siebel shows how organizations can not only survive, but thrive in the new digital landscape. In this authoritative yet accessible book, Siebel guides readers through the technologies driving digital transformation, and demonstrates how they can strategically exploit their powerful capabilities. He shows how leading enterprises such as Enel, 3M, Royal Dutch Shell, the U.S. Department of Defense, and others are applying AI and IoT with stunning results.

The Digital Age is having a broad and profound impact on companies and entire industries. Rather than simply automate or embed digital technology into existing offerings, your business needs to rethink everything. In this practical book, three ThoughtWorks professionals provide a game plan to help your business through this transformation, along with technical concepts that you need to know to be an effective leader in a modern digital business. Chock-full of practical advice and case studies that show how businesses have transitioned, this book reveals lessons learned in guiding companies through digital transformation. While there’s no silver bullet available, you’ll discover effective ways to create lasting change at your organization. With this book, you’ll discover how to: Realign the business and operating architecture to focus on customer value Build a more responsive and agile organization to deal with speed and ambiguity Build next generation technology capability as a core differentiator

Fuel your business' transition into the digital age with this insightful and comprehensive resource Digital Business Transformation: How Established Companies Sustain Competitive Advantage offers readers a framework for digital business transformation. Written by Nigel Vaz, the acclaimed CEO of Publicis Sapient, a global digital business transformation company, Digital Business Transformation delivers practical advice and approachable strategies to help businesses realize their digital potential. Digital Business Transformation provides readers with examples of the challenges faced by global organizations and the strategies they used to overcome them. The book also includes discussions of: How to decide whether to defend, differentiate, or disrupt your organization to meet digital challenges How to deconstruct decision-making throughout all levels of your organization How to combine strategy, product, experience, engineering, and data to produce digital results Perfect for anyone in a leadership position in a modern organization, particularly those who find themselves responsible for transformation-related decisions, Digital Business Transformation delivers a message that begs to be heard by everyone who hopes to help their organization meet the challenges of a changing world.

Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization. Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.

Former Procter & Gamble Vice President for IT and Shared Services, Tony Saldanha gives you the keys to a successful digital transformation: a proven five-stage model and a disciplined process for executing it. Digital transformation is more important than ever now that we're in the Fourth Industrial Revolution, where the lines between the physical, digital, and biological worlds are becoming ever more blurred. But fully 70 percent of digital transformations fail. Why? Tony Saldanha, a globally awarded industry thought-leader who led operations around the world and major digital changes at Procter & Gamble, discovered it's not due to innovation or technological problems. Rather, the devil is in the details: a lack of clear goals and a disciplined process for achieving them. In this book, Saldanha lays out a five-stage process for moving from digitally automating processes here and there to making digital technology the very backbone of your company. For each of these five stages, Saldanha describes two associated disciplines vital to the success of that stage and a checklist of questions to keep you on track. You want to disrupt before you are disrupted--be the next Netflix, not the next Blockbuster. Using dozens of case studies and his own considerable experience, Saldanha shows how digital transformation can be made routinely successful, and instead of representing an existential threat, it will become the opportunity of a lifetime.

'Think #Digital First' is essentially a step-by-step guide designed for creative entrepreneurs, business owners, and sales and marketing managers that shares with them the importance of having the right mindset to focus on technology, sales and marketing. Understanding your strengths to building the right team around you and knowing the different platforms, social networks and the right digital tools are so important when integrating them into your sales and marketing to help you market your brand online, saving time and getting sales to grow your business. An entrepreneur's first step to building a socially-savvy business is accepting that you are the one driving your business forward. To be able to do this in the most successful way, you need to build a social business from the ground up and in each of the below chapters, Warren's seven simple steps are easy to follow, packed full of great detail and demystifies the new digital age. Warren Knight is the co-founder of Gloople, the UK's first "Social Sharing" eCommerce platform. With 20 years' experience in selling products and services, he is a speaker, author and consultant specialising in B2B Social Media and is a Social Commerce expert helping SME's use Social Media and Digital Commerce to achieve a multi-channel experience to drive traffic and better understand their customers.

Building Intelligent Enterprises by leveraging the emerging and next-generation technologies to accelerate the adoption of digital transformation The speed of innovation and emerging IT technologies are changing at a very fast pace and enterprises are eager to join the digital revolution so they can stand above the competition and succeed as the enterprise of tomorrow. This book is an attempt to make the enterprise intelligent by providing the path to digital transformation and the adoption of new IT methods, tools and technologies. This book has been organized to cover the following topics: Digital Transformation, Design Thinking, Agile, DevOps, Robotic Process Automation, Internet of Things, Artificial Intelligence, Machine Learning, Blockchain, Drones, Augmented and Virtual Reality, 3D Printing, Big Data, Analytics, Cloud Computing, APIs, and SAP Leonardo. No prior knowledge of any technical coding or language is necessary to understand the content of this book. End-to-end storyline to accelerate the enterprise’s digital transformation journey How an enterprise can stay relevant, compete, and perform in the digital economy How to leverage these technologies to build intelligent enterprises Understand and apply the emerging technologies across key business processes Industry-specific Use Cases for all technologies as a reference point to build the business case for implementation The book is very well suited towards the C-Suite executives, both IT and business leaders, directors and managers, project managers, solution architects, and all professionals who have an interest and desire to keep up-to-date with the latest technological trends, looking for a career change, want to help enterprise adapt and onboard the digital roadmap, or have an agenda to digitize key processes within the enterprise to make it intelligent.

Consequently, Digital Transformation offers executives an opportunity to learn directly from "the source" how to become a fully Internet-enabled organization."--BOOK JACKET.