The Brawn Story

When the Brawn GP team rose Phoenix-like from the dying embers of the Honda Formula 1 operation, it caused a sensation. The team humiliated Ferrari and McLaren winning the Contructors' World Championship and Jenson Button, written off by many, finished the 2009 season as World Champion.

'The story of Brawn GP is legendary... Exciting and magical.' Damon Hill 'Nick Fry and Ed Gorman take us behind the mysterious and tightly closed doors of F1 to tell the remarkable story of the 2009 season.' Martin Brundle Foreword by Bernie Ecclestone The full story of F1's incredible 2009 championship battle has never been told. Until now. In this gripping memoir, Nick Fry, the former CEO of Brawn GP, reveals how he found himself in the driving seat for one of the most incredible journeys in the history of motor sport. At the end of 2008, Nick, then head of Honda's F1 team, was told by his Japanese bosses that the motor company was pulling out of F1 in thirty days. This bolt from the blue was a disaster for the team's 700 staff, for Ross Brawn, who Nick had recently recruited as chief engineer, and for the drivers, Jenson Button and Rubens Barrichello. But in a few short weeks, Nick and Ross would persuade Honda to sell them the company for £1 (plus all the liabilities). Just thirteen weeks later, the Brawn GP team, led by Nick and Ross, would emerge from these ashes, win the first Grand Prix of the 2009 season, and go on to win the Driver's and the Constructor's Championship, with a borrowed engine, a heavily adapted chassis and, at least initially, no sponsors. In Survive. Drive. Win., Nick gives an up-close-and-personal account of how he and Ross turned disaster into championship glory and laid the foundations for what was to become the Mercedes-AMG Petronas F1 team. Along the way he gives the inside track on the drivers, the rivalries between teams, on negotiating with Bernie Ecclestone, on hiring and working with two global superstars: Michael Schumacher and Lewis Hamilton - and offers a unique and thrilling perspective on an elite global sport.

A Top Financial Times Recommended Business Book, The Brains and Brawn Company is the grounded, clear-sighted guide you need to blend digital and traditional business functions for long-term competitive advantage Business leaders are continually told they need to embrace digital disruption wholeheartedly to thrive in the 21st Century. Legacy companies, we hear, are all doomed to fail unless they double down on the latest digital innovations, and disruptors are ordained to take over the world. Digital innovation is the answer to everything. False! Nothing in life or business is ever that simple. In The Brains and Brawn Company: How Leading Organizations Blend the Best of Digital and Physical, venture capitalist and Stanford Business School lecturer Robert Siegel brings the digital innovation conversation back down to earth. He shows that, while important, digital is only part of the answer―and it’s never the only answer. The vast majority of successful leaders from both incumbents and disruptors focus as much on things like logistics, manufacturing, and distribution as they do on digital innovation. In fact, many established companies are successfully countering young upstarts in other creative ways, and many new organizations are learning from their older brethren. Siegel shows how to create lasting profits and growth in the smartest way possible: by creating a solid partnership between digital innovation and traditional business operations—in other words, by marrying brains and brawn. He lays out the core competencies that today’s industry leaders have mastered and explains how: Charles Schwab uses cutting-edge analytics to better serve millions of investors without violating its original code of values. Align Technology transformed orthodontia by developing creative new business models along with new products. Kaiser Permanente taps into the power of empathy to improve patient satisfaction while controlling costs. Instacart balances ownership and partnerships to balance the needs of four key constituencies. Target, Best Buy, and Home Depot found different ways to blend the best aspects of physical retail with innovative e-commerce. Desktop Metal is innovating high-volume yet affordable production methods that can revolutionize manufacturing. Filled with original research and case studies of Daimler, 23andMe, Instacart, AB InBev, Google, and many other companies, The Brains and Brawn Company: How Leading Organizations Blend the Best of Digital and Physical provides practical, proven insights and advice for bridging the gulf between digital vs. physical, disruptor vs. incumbent, startup world vs. Fortune 500, and tech culture vs. industrial culture. The Brains and Brawn Company: How Leading Organizations Blend the Best of Digital and Physical provides everything you need to set your company apart from your competitors in real and measurable ways—and take the lead in your industry for years to come.

Helva had been born human, but only her brain had been saved—saved to be schooled, programmed, and implanted into the sleek titanium body of an intergalactic scout ship. But first she had to choose a human partner—male or female—to share her exhilirating excapades in space! Her life was to be rich and rewarding . . . resplendent with daring adventures and endless excitement, beyond the wildest dreams of mere mortals. Gifted with the voice of an angel and being virtually indestructable, Helva XH-834 antipitated a sublime immortality. Then one day she fell in love!

A Kirkus Reviews Best Nonfiction Book of 2021 Family secrets emerge as a best-selling author dives into the history of the mob in small-town America. Best-selling author Russell Shorto, praised for his incisive works of narrative history, never thought to write about his own past. He grew up knowing his grandfather and namesake was a small-town mob boss but maintained an unspoken family vow of silence. Then an elderly relative prodded: You’re a writer—what are you gonna do about the story? Smalltime is a mob story straight out of central casting—but with a difference, for the small-town mob, which stretched from Schenectady to Fresno, is a mostly unknown world. The location is the brawny postwar factory town of Johnstown, Pennsylvania. The setting is City Cigar, a storefront next to City Hall, behind which Russ and his brother-in-law, “Little Joe,” operate a gambling empire and effectively run the town. Smalltime is a riveting American immigrant story that travels back to Risorgimento Sicily, to the ancient, dusty, hill-town home of Antonino Sciotto, the author’s great-grandfather, who leaves his wife and children in grinding poverty for a new life—and wife—in a Pennsylvania mining town. It’s a tale of Italian Americans living in squalor and prejudice, and of the rise of Russ, who, like thousands of other young men, created a copy of the American establishment that excluded him. Smalltime draws an intimate portrait of a mobster and his wife, sudden riches, and the toll a lawless life takes on one family. But Smalltime is something more. The author enlists his ailing father—Tony, the mobster’s son—as his partner in the search for their troubled patriarch. As secrets are revealed and Tony’s health deteriorates, the book become an urgent and intimate exploration of three generations of the American immigrant experience. Moving, wryly funny, and richly detailed, Smalltime is an irresistible memoir by a masterful writer of historical narrative.

LONGLISTED FOR THE WILLIAM HILL SPORTS BOOK OF THE YEAR 2018 This is my life, not the stuff you've seen, but the things you haven't. This is my childhood growing up in the West Country, my struggles, my doubts and my hopes. It's the people I've met in my seventeen years in Formula One, many of whom I've loved, some of whom I definitely haven't. It's the laughs I've shared, the battles I've fought, some on the track with rivals and friends like Fernando Alonso, Lewis Hamilton and Sebastian Vettel. It's the pressure I struggled with as I closed in on my World Championship in 2009, it's the calm I felt every time I settled into the cockpit. It's my dad - the many times he saved me, the one moment he doubted me, the hole in my life he left me. It's everything in one go, the good days as well as the bad. A life lived not just as a racing driver but, ultimately, as a human being.

In the autumn of 2008, Honda pulled the plug on their under-performing F1 effort. The decision left hundreds of employees jobless, and the team's participation in the 2009 world championship looked unlikely. Rising from the ashes of the Honda team, Brawn GP was formed. Amazingly, a mere 12 months later, they would beat Red Bull Racing, Ferrari and McLaren to the constructors' world championship, while Brawn GP driver Jenson Button claimed the drivers' title. Now, for the first time, former Honda, Brawn and Mercedes AMG Petronas Team CEO Nick Fry tells the inside story of F1's fairytale championship win.

A young woman becomes paralyzed and must become a brainship¾and find her Brawn, her human soul mate, so that she can discover a cure for her illness. Tia Cade is a headstrong, smart, and very normal girl until she contracts a terrible illness that leaves her with the bare semblance of life. Tia's only hope: to become the oldest person ever to train to be one of the legendary star travelers, the brainships. But now that Tia is free of her ravaged body, there still remains the task of finding the right partner to be her Brawn, the human element every brainship requires. And when the disease that debilitated Tia threatens thousands more, selecting a Brawn who is her true soul mate may allow Tia to find the origin of the terrible plague¾and perhaps even a cure. At the publisher's request, this title is sold without DRM (Digital Rights Management).

From Ross Brawn—one of the most successful figures in Formula One auto racing—comes a compelling insider’s account of what it takes to win, featuring practical advice for overcoming obstacles and becoming a champion both on and off the racetrack. Formula One racing is a wildly popular global sport with millions of fans and billions more engineering dollars at stake. For four decades, Ross Brawn has been one of the most innovative technical directors and team principals in the high-stakes world of Formula One. He is considered the most successful competitor in the history of Formula One to date, and “the closest thing there is to a certifiable genius” (The Wall Street Journal). Leading Benetton, Ferrari, Honda, and Mercedes, he has worked with legendary drivers such as Michael Schumacher, Jenson Button, and Lewis Hamilton to make them Grand Prix champions. Now, in this fascinating book, presented as a frank conversation between Brawn and fellow Formula One competitor Adam Parr, Brawn reflects upon his career, shares the philosophies and methods that led to his success, and offers lessons that every leader working with teams—at work, play, or home—can use to achieve their own goals, too. Brawn and Parr share details about the unique pressures of Formula One racing and the intense, cutthroat world they inhabited, where coming in second place is never good enough. Just as Phil Knight recounted his accomplishments and devastating setbacks in the building of the Nike brand in the New York Times bestseller Shoe Dog, this book also provides a blueprint for leading teams, imparting lessons such as “Embrace Humility,” “Invest in People and Culture,” “Strive for Simplicity, Manage Complexity,” and much more.

One look at Brawn, and Becca is wondering how he'd look without his clothes. He's also instantly attracted to her, but has sworn never to touch a human female. When they're both kidnapped and locked together in a cage, Brawn finds himself reliving a nightmare when he's once again subjected to breeding experiments at the hands of New Species' enemies.