Sustainability Through Service

Pixels use electricity, and a lot of it. If the Internet were a country, it would be the sixth largest in terms of electricity use. That’s because today’s average web page has surpassed two megabytes in size, leading to slow load times, frustrated users, and a lot of wasted energy. With this practical guide, your web design team will learn how to apply sustainability principles for creating speedy, user-friendly, and energy-efficient digital products and services. Author Tim Frick introduces a web design framework that focuses on four key areas where these principles can make a difference: content strategy, performance optimization, design and user experience, and green hosting. You’ll discover how to provide users with a streamlined experience, while reducing the environmental impact of your products and services. Learn why 90% of the data that ever existed was created in the last year Use sustainability principles to innovate, reduce waste, and function more efficiently Explore green hosting, sustainable business practices, and lean/agile workflows Put the right things in front of users at precisely the moment they need them—and nothing more Increase site search engine visibility, streamline user experience, and make streaming video more efficient Use Action Items to explore concepts outlined in each chapter

This book discusses the mutual relationship between service and sustainability. It covers methodologies and approaches and describes measurements and tools that can promote sustainability on the service market. Lastly, it presents the different applications of sustainability, together with examples of sustainable services. Environmental concerns have become integral to any decision-making process in the design and implementation of goods and services. With the increasing dominance of the service sector, and as service systems become more complex and interdisciplinary, the focus must move from the exchange of products to that of services. Newly created services should thus aim to incorporate sustainability into their designs while viewing sustainability as a service in its own right. Integrating sustainability in the service design and development process is essential to improving the sustainability of our society and preserving the environment. Moreover, doing so shifts the service boundaries from values that are focused only on personal, local, and current needs and economic profit to those that are broader and more future oriented, ultimately placing greater social and environmental responsibility on all stakeholders. In addition, it advances the current state-of-the-art in sustainable development and service design and contributes to improving the quality of life on a global scale.

Sustainability is one of the great problems facing food production today. Using cross-disciplinary perspectives from international scholars working in social, cultural and biological anthropology, ecology and environmental biology, this volume brings many new perspectives to the problems we face. Its cross-disciplinary framework of chapters with local, regional and continental perspectives provides a global outlook on sustainability issues. These case studies will appeal to those working in public sector agencies, NGOs, consultancies and other bodies focused on food security, human nutrition and environmental sustainability.

Stories both practical and inspirational about environmental leadership on campus. These personal narratives of greening college campuses offer inspiration, motivation, and practical advice. Written by faculty, staff, administrators, and a student, from varying perspectives and reflecting divergent experiences, these stories also map the growing strength of a national movement toward environmental responsibility on campus.Environmental awareness on college and university campuses began with the celebratory consciousness-raising of Earth Day, 1970. Since then environmental action on campus has been both global (in research and policy formation) and local (in efforts to make specific environmental improvements on campuses). The stories in this book show that achieving environmental sustainability is not a matter of applying the formulas of risk management or engineering technology but part of what the editors call "the messy reality of participatory engagement in cultural transformation." In Sustainability on Campus campus leaders recount inspiring stories of strategies that moved eighteen colleges and universities toward a more sustainable future. This book is for faculty, students, administrators, staff, and community partners, whether hesitant or committed, knowledgeable or newcomer. Scholars and activists have recognized the crucial role that higher education can play in the sustainability effort, and each chapter in the book is full of ideas about how to get started, revitalize efforts, and overcome roadblocks. Human and at times joyful, these stories illustrate many forms of leadership, in new courses and faculty development, green buildings and administrative policies, student programs, residential life, and collaborations with local communities.

Can we grow our world economy and create opportunities for the poor while keeping the planet intact? Can we maintain our vibrant, dynamic lifestyles while ensuring the Earth stays productive and viable? Aimed at managers, students, scholars, and policymakers, Sustainability Management answers these questions in the affirmative, arguing it is possible for environmentally sustainable business practices and policies to foster economic and long-term growth. Written by a former analyst and consultant with the EPA, this book originally combines sustainable efforts in water, agriculture, urban, and power management to achieve in practice, not just in theory a sustainable planet and economy. Steven Cohen begins with the technical, financial, managerial, and political challenges of such a project, and then honestly assesses sustainable practices in the manufacturing and service industries. He addresses renewable and carbon-free energy production; water sustainability, especially with regard to energy issues involving filtration, distribution, and changing rainfall patterns; food cultivation and distribution; and ways to maintain the interdependent systems on which we depend to live. Taking examples from New York City, one of the most sustainable and sustainability-minded metropolises in the world, Cohen explains how everything from construction to waste management can be designed to facilitate a sustainable environment, not just for New York but also for the world. He concludes with this macroscopic view, outlining the global efforts necessary to preserve biodiversity and ecosystems, and the impact of war, terrorism, and human conflict on sustainability.

A well-planned marketing orientation strategy that keeps customers informed is the first step to building a long-term relationship with customers and providing them with appropriate incentives. The difficulty with providing a winning strategy in a highly competitive market, however, stems from responding to the specific needs of the customers. Customer Satisfaction and Sustainability Initiatives in the Fourth Industrial Revolution is an essential reference source that links together three highly relevant topics in the business of modern economy—innovation, customer satisfaction, and sustainability—and analyzes their synergies. Featuring research on topics such as e-business, global business, and sustainable innovation, this book is ideally designed for business consultants, managers, customer service representatives, entrepreneurs, academicians, researchers, and students seeking coverage on directing sustainable companies.

Sustainability is beginning to transform the food industry with environmental, economic and social factors being considered, evaluated and implemented throughout the supply chain like never before. Sustainability in the Food Industry defines sustainability with a comprehensive review of the industry’s current approach to balancing environmental, economic and social considerations throughout the supply chain. In addition, tools and information are provided to enhance future progress. To achieve this, the book combines technical research summaries, case studies and marketing information. Coverage includes sustainability as it relates to: agricultural practices, food processing, distribution, waste management, packaging, life cycle analysis, food safety and health, environmental labeling, consumer insight and market demand, product development, practices in food manufacturing companies, food retailing and food service. An international group of authors covers the information from a global perspective. Sustainability in the Food Industry offers an overview of sustainable sources of impact and improvement, how they relate to the key sectors of the food industry and how programs may be implemented for further improvement.

This book, based on a huge European and Asian research project, is a state-of-the-art examination of the theory and practice of system innovation through Product-Service System (PSS) design for sustainability from a trans-cultural viewpoint. PSS design incorporates innovative strategies that shift businesses away from simply designing and selling physical products to developing integrated systems of products and services that satisfy human needs. The book provides background, advice and tools for designers interested in sustainable PSSs and has a wealth of case studies for practitioners to digest.

This book introduces the integrated management concept of "Sustainable Value Creation", which delivers sustainability ‘inside-out’ from the core business. It is based on the premise that sustainability can provide a platform for growth, if it is implemented in a company’s products, services and supply chains (combined also known as the 'Value Chain'). Managing the Value Chain from the outset with a sustainability mindset subsequently allows profitable economical, ecological and societal growth. It combines the need for increased sustainability and its implementation in the operations of a company. The book addresses the following issues: How do economic, environmental and societal factors impact the value-creation process of a company? What requirements and expectations need to be met to balance economic, ecologic and societal value creation? What are the building blocks and measures that can be utilized on the journey towards building a sustainable value chain? What benefits can be achieved through sustainable value chains? What are the practical examples of sustainable value chains in leading companies that can inspire others to follow? The book includes contributions from the following organisations and companies: Beiersdorf, SAP, Klenk und Hoursch, VAUDE, Infineon Technologies, Independent Capital Management, BASF, Nanogate, the Federal German Council for Sustainable Development, Henkel, Symrise, shared.value.chain, Siemens, Fairphone and Thin Air Factory

How the tools of information technology can support environmental sustainability by tackling problems that span broad scales of time, space, and complexity. Environmental issues often span long periods of time, far-flung areas, and labyrinthine layers of complexity. In Greening through IT, Bill Tomlinson investigates how the tools and techniques of information technology (IT) can help us tackle environmental problems at such vast scales. Tomlinson describes theoretical, technological, and social aspects of a growing interdisciplinary approach to sustainability, “Green IT,” offering both a human-centered framework for understanding Green IT systems and specific examples and case studies of Green IT in action. Tomlinson descrobes many efforts toward sustainability supported by IT—from fishers in India who maximized the sales potential of their catch by coordinating their activities with mobile phones to the installation of smart meters that optimize electricity use in California households—and offers three detailed studies of specific research projects that he and his colleagues have undertaken: EcoRaft, an interactive museum exhibit to help children learn principles of restoration ecology; Trackulous, a set of web-based tools with which people can chart their own environmental behavior; and GreenScanner, an online system that provides access to environmental-impact reports about consumer products. Taken together, these examples illustrate the significant environmental benefits that innovations in information technology can enable.