Spectacles And Other Vision Aids

This text examines the eyewear industry in America from 1900 to 2008, a period which mirrors an increased demand for eyewear. Eyeglasses, sunglasses and contacts are discussed. Topics covered include the marketing and selling of eyewear with particular attention paid to advertising strategies and the internal structures of the industry and its regulations, which have sometimes helped and sometimes hurt consumers. This critical examination reveals how a relatively simple and functional item such as corrective eyewear could be transformed through marketing into a fashion accessory and a personal statement.

Presents a history of vision aids from ancient times to the present and discusses the medical care offered by ophthalmologists, optometrists, and opticians, and what new development can be expected in the future.

Excerpt from The Human Eye: Its Use and Abuse, a Popular Treatise on Far, Near and Impaired Sight, and the Methods of Preservation by the Proper Use of Spectacles, and Other Acknowledged Aids of Vision The favorable reception accorded to, and evident interest mani fested in my articles in the News and Educator, upon the subject Of The Eye and Vision, and the lack Of due information upon this important subject, suggested the idea Of this simple treatise on the preservation OF the sight, The Construction of the Eye, Near, Far, and Over Sight. This work is presented for the acceptance and approval of the public, touching a vital subject upon which little - attention has hitherto been paid. The methods Of preservmg Vision, the most precious and valuable of the senses, has been a subject too long neglected. Thousands grope along in almost total blindness, Who, by proper treatment, might have preserved their sight. It has been my aim to meet the necessity for correct information upon this interesting and important sub ject. Avoiding, as far as possible, technicalities and a scientific nomenclature, I have endeavored to present the subject in a popu. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

This is the first full-length study of spectacles in the Victorian period. It examines how the Victorians shaped our understanding of functional visual capacity and the concept of 20:20 vision. Demonstrating how this unique assistive device can connect the histories of medicine, technology and disability, it charts how technology has influenced our understanding of sensory perception, both through the diagnostic methods used to measure visual impairment and the utility of spectacles to ameliorate its effects. Taking a material culture approach, the book assesses how the design of spectacles thwarted ophthalmologists’ attempts to medicalise their distribution and use, as well as creating a mainstream marketable device on the high street.

Deals with the history of eyeglasses from their invention in Italy ca. 1286 to the appearance of the telescope three cent. later. "By the end of the 16th cent. eyeglasses were as common in western and central Europe as desktop computers are in western developed countries today." Eyeglasses served an important technological function at both the intellectual and practical level, not only easing the textual studies of scholars but also easing the work of craftsmen/small bus. During the 15th cent. two crucial developments occurred: the ability to grind convex lenses for various levels of presbyopia and the ability to grind concave lenses for the correction of myopia. As a result, eyeglasses could be made almost to prescription by the early 17th cent. Illus.

When Ralph Waldo Emerson wrote in 1837 that "Our Age is Ocular," he offered a succinct assessment of antebellum America's cultural, commercial, and physiological preoccupation with sight. In the early nineteenth century, the American city's visual culture was manifest in pamphlets, newspapers, painting exhibitions, and spectacular entertainments; businesses promoted their wares to consumers on the move with broadsides, posters, and signboards; and advances in ophthalmological sciences linked the mechanics of vision to the physiological functions of the human body. Within this crowded visual field, sight circulated as a metaphor, as a physiological process, and as a commercial commodity. Out of the intersection of these various discourses and practices emerged an entirely new understanding of vision. The Commerce of Vision integrates cultural history, art history, and material culture studies to explore how vision was understood and experienced in the first half of the nineteenth century. Peter John Brownlee examines a wide selection of objects and practices that demonstrate the contemporary preoccupation with ocular culture and accurate vision: from the birth of ophthalmic surgery to the business of opticians, from the typography used by urban sign painters and job printers to the explosion of daguerreotypes and other visual forms, and from the novels of Edgar Allan Poe and Herman Melville to the genre paintings of Richard Caton Woodville and Francis Edmonds. In response to this expanding visual culture, antebellum Americans cultivated new perceptual practices, habits, and aptitudes. At the same time, however, new visual experiences became quickly integrated with the machinery of commodity production and highlighted the physical shortcomings of sight, as well as nascent ethical shortcomings of a surface-based culture. Through its theoretically acute and extensively researched analysis, The Commerce of Vision synthesizes the broad culturing of vision in antebellum America.