Sales Jiu Jitsu

There are thousands of books on sales, and there are a growing number of books trying to tease out practical philosophies from Jiu-Jitsu. But what if a book did both? What if it combined proven and repeatable sales tools, systems, and processes with the actionable principles from Jiu-Jitsu to create a framework for success? That would be a book that serious sales leaders-those who want proven effectiveness, not platitudes or theory-could use to start generating results right away.  Sales Jiu-Jitsu is that book. Elliott Bayev and Daniel Moskowitz share a complete sales system for elite leaders and entrepreneurs to take their already successful sales teams and turn them into sales black belts. This book provides practical and actionable steps you can use to get results with your teams on their next sales engagements. Whether you are new to sales or a world-class salesperson who is leading sales teams, this book will give you a competitive advantage in your industry.

In recent years, the grappling arts have proven to be the most effective form of combat in mixed martial arts (MMA) and no-holds-barred (NHB) competitions. Above all others, the Gracie brand of Brazilian jujitsu has become recognized as the preeminent fighting style in unarmed combat. Now Renzo Gracie—instructor; competitor; and champion of numerous grappling, MMA, and NHB events—reveals the inner workings of the art in his latest book, Mastering Jujitsu. From the origins of the art to personal techniques, you will experience the impact the Gracies have had on jujitsu and learn the strategies they have developed to dominate their opponents. Gracie shares the subtleties of the techniques necessary for mastering the art, and he clearly demonstrates the flow of movement with more than 250 high-quality photos. Not only will Mastering Jujitsu help you progress from isolated skill development techniques to a full set of tactics and fight plans, but it will also introduce you to the concept of combat phases and teach you to attack from any phase. You will learn how to react to your opponent in any situation. Whether you’re caught in a bottom position or attacking from the top, Gracie reveals the key strategies designed to give you the upper hand. The depth and breadth of topics covered in Mastering Jujitsu will aid even the most experienced black belts in their understanding and execution of Brazilian jujitsu. With detailed coverage on advanced principles, you will get all the tactics, strategies, techniques, and drills you need for close combat fighting. Contents Chapter 1. Classical Jujitsu: Theory and History Chapter 2. Modern Jujitsu: New Concepts, New Directions Chapter 3. Underlying Theory and Strategy of Modern Jujitsu Chapter 4. Free-Movement Phase Chapter 5. Clinch Phase Chapter 6. Ground Fighting Chapter 7. Winning From the Bottom Position Chapter 8. Winning From the Top Position Chapter 9. Training and Competition Chapter 10. Jujitsu for Self-Defense

The Purple Belt level in Jiu Jitsu is when you start working on your offense. In sales, this means presenting and client retention. Your presentation training most likely consisted of receiving a presentation book or a bunch of fliers and a rate card. Your manager told you, "Point, read it out loud, then ask for the close. By the way, here are a couple answers to the objections you're going to get. Good luck." Then you go out, try it a few times, and start cutting the parts your Prospects don't seem to care about. Pretty soon, you're left with a rate card you don't adhere to anyway. Well, buddy, that ain't gonna cut it. First, you need to understand how people buy. A Prospect is always capable of resisting sales techniques when motivated, but they cannot resist their own buyer's path. To them, saying "yes" is the same thing as making a good decision. We'll show you how to leverage your prospecting into the presentation, so your Prospect is motivated. Then we'll order the information in the presentation according to Maslow's Hierarchy of Needs with our Bridge Theory, and we'll show you how to use your rate card as a tool, which it is. What am I missing? The close? Nope. To be clear, our presentation guides the Prospect's buying behavior, and there is no need for Closing Techniques. Why? Because the natural result of a proper presentation is that the Buyer asks for the sale. Remember, we are pulling, not pushing the Prospect. I know this is a relief to many of you, and some of you aren't quite ready to believe it, but yes, it's true: there is no need for closing techniques in my system.

Gene Simco teaches that a solid mastery if the fundamentals of this martial art is essential in creating a foundation upon which the more advanced techniques can be built. With photos and step-by-step instruction, Simco shows the reader all the moves that are needed to take training to the next level. Brazilian Jiu-Jitsu Basics also includes information on the primary positions and submissions, defences against punches, escapes from chokes and warm-up exercises. Whether you're a novice or an experienced martial artist, this is the book to refer to when taking to the mat.

Brazilian Jiu-Jitsu is a guide to the most effective and devastating techniques in popular martial arts by World Champion and Brazilian Jiu Jitsu legend Alexandre Paiva. The book contains over 1,000 full-color photographs demonstrating the moves that made the author the most feared competitor in BJJ circles and now one of the most sought-after instructors. Jiu-Jitsu or Jujutsu came into prominence in the early 90's when jiu-jitsu expert Royce Gracie won the first, second, and fourth Ultimate Fighting Championships against much larger opponents who were using other styles such as boxing, muay thai, karate, and wrestling. Since then it has become one of the most popular styles in MMA due to its focus on ground fighting. Learn the techniques that have proven dominant in Brazilian Jiu-Jitsu tournaments and in the Mixed Martial Arts cage: Takedowns The Closed Guard Passing The Closed Guard Butterfly Guard Open Guard Pass Side Control Half Guard Back Mount With sections devoted to both gi and no-gi techniques, whether training for a Brazilian Jiu-Jitsu tournament or a Mixed Martial Arts fight, Brazilian Jiu-Jitsu is one book no true competitor can afford to miss.

The second level in the Jiu Jitsu Selling series, the Blue Belt, is about putting yourself into a position to win and setting up a base from which you can comfortably begin to launch your offense. In sales, this translates to crafting a proper first impression and prospecting effectively. Most Salespeople calling on your Prospects are like Frankenstein walking their way through a series of predictable sales steps to which the Prospect is already predisposed to resist. By following a rigid prospecting formula, your competitors are working hard to fit into the herd, and they will be culled accordingly. That approach in itself implies that Salespeople have a selfish goal in mind: to get the appointment and subsequently to get the sale. This is Pushing. I often ask trainees, "What is the goal of prospecting?" and they invariably answer, "To set the appointment." This is incorrect. The goal of prospecting is the creation of rapport. Rapport is never resisted and usually results in the setting of an appointment. This is Pulling. You will learn the Fishing Theory, our prospecting method, which results in the kind of appointment the Prospect will anticipate. When we set a good appointment, we will make the sale, but when we set a shaky appointment, we wonder if the guy is even going to show. Your goal is to set solid appointments because this is when the sale begins, not at the presentation.

Heal from trauma and PTSD with the martial art of jiu-jitsu--written for survivors, mental health therapists, and trauma-informed martial arts instructors. This groundbreaking book introduces jiu-jitsu as a powerful embodied modality for trauma survivors in recovery, and includes 10 grounding practices, self-defense techniques, and 30 instructional photos. Unhealed trauma--from “little t” traumas to complex PTSD--leaves a lasting imprint on the bodies and minds of survivors. And in the aftermath of trauma, many people experience shifts in how they feel, connect with others, and interact with the world at large. This embodied, whole-person approach will help you heal the wounds of traumatic stress and how it shows up within yourself and your relationships, from disembodiment and numbness to anger, fear, anxiety, confusion, and dissociation. As part of a martial arts trauma recovery program, you’ll learn about: • Trauma, embodiment, and the transformative power of jiu-jitsu • Self-defense skills that can help survivors of violence define boundaries and feel safe, secure, powerful, and at home in their bodies • Creating a welcoming, responsive practice space as a studio owner • Integrating jiu-jitsu practice into a safe, accessible recovery protocol for survivors--and how therapists can recommend them to clients or build them into a treatment plan Written for trauma survivors, mental health clinicians, and martial arts practitioners and studio owners who want to create a safe, empowering, and trauma-sensitive space, Transforming Trauma with Jiu-Jitsu is a unique and vital guide to healing trauma’s invisible wounds.

Saulo Ribeiro—six-time Brazilian Jiu-Jitsu World Champion—is world-renowned for his functional Jiu-Jitsu knowledge and flawless technique. In Jiu-Jitsu University, Ribeiro shares with the public for the first time his revolutionary system of grappling, mapping out more than 200 techniques that carry you from white to black belt. Illuminating common Jiu-Jitsu errors and then illustrating practical remedies, this book is a must for all who train in Jiu-Jitsu. Not your run-of-the-mill technique book, Jiu-Jitsu University is a detailed training manual that will ultimately change the way Jiu-Jitsu is taught around the globe.

KIP and the Magical Belt is the heartwarming journey of a young boy having difficulty adjusting to a new school. Lacking courage and the tools he needs to defend himself, he gets targeted by the school bully.Kip finds the help he needs in the most unexpected family heirloom and with hard work and discipline, he builds his confidence and physical skills along the way. Children will relate to Kip's experiences and parents will enjoy the empowering message that the magic lies within.

"I didn't care about what would happen. He might win the match, but he could never beat me. I was living my dream, traveling the world with complete freedom. Nothing could put me down. The play button was pressed again. My opponent took my back and I tapped to a bow and arrow choke. I laughed and shook his hand, as I stood back up. I was out of the competition. Everything was perfect. Life couldn't be better." After a training partner commits suicide, Christian Graugart feels obliged to do something with his life. Starting his own gym, dedicating almost all his time to the art of BJJ, alters everything, including the way he sees himself. The Brazilian Jiu Jitsu Globetrotter is not only a story about traveling and training in martial arts. It's about all the things that can happen to you if you choose to truly stay alive until you actually die.