Nintendo Power

A fascinating retrospective on 17 NES classics including complete walkthroughs-- including Super Mario Bros. 3, Donkey Kong, and The Legend of Zelda!. A journey through three eras of NES history. Commentary and history from Nintendo visionaries who pioneered this era of gaming. An inside look at the system and game paks. Priceless excerpts from Nintendo Power magazine back issues! Plus maps, character art, and extras!

As Hollywood shifts towards the digital era, the role of the media franchise has become more prominent. This edited collection, from a range of international scholars, argues that the franchise is now an integral element of American media culture. As such, the collection explores the production, distribution and marketing of franchises as a historical form of media-making - analysing the complex industrial practice of managing franchises across interconnected online platforms. Examining how traditional media incumbents like studios and networks have responded to the rise of new entrants from the technology sector (such as Facebook, Apple, Amazon, Netflix and Google), the authors take a critical look at the way new and old industrial logics collide in an increasingly fragmented and consolidated mediascape.