How To Get 50 Boomer Fitness Clients Fast

A marketing and sales guide for Personal Trainers who want to specialize in the Mature Market.

**This book shows you how to get more clients and generate referrals.** Here you'll learn ... -Why People Pay for Fitness When They Can Get It for Free (p. 1) -How to Get More People to Buy from You (p. 28) -How to Succeed in Fitness Marketing Without Really Trying (p. 59) -3 Fitness Marketing Principles You Must Follow (Ignore Them at Your Peril) (p. 77) -7 Components of Compelling Offers That Leave Clients Begging to Buy (p. 89) -Savvy Long-Term Client Conversion Strategies (p. 99) -Fast One-Off Promotions for New Clients (p. 137) -Multimillion-Dollar Guerrilla Marketing Secrets Revealed! (p. 181) -Guaranteed Systems, Strategies, and Scripts for Generating Referrals (p. 207) -Includes: 50 proven ways to get more clients! Don't delay. Scroll up and buy your copy today!

Learn how to apply the science of exercise physiology to your exercise programs and to solve the problems you’ll encounter every day in practice. You’ll explore the principles of movement on which exercise is based, while you develop the confidence you need to create individualized exercise programs based on current lifestyles, schedules, and abilities, and properly progress those fitness programs through the stages of the ACE IFT training model.

Hello Fellow Boomer Fitness Enthusiasts - Now that you're in your 50/60s...how'd you like to stay Firm, Fit and Fabulous...not just for a season, but a lifetime?As a Baby Boomer, most of us have noticed dramatic changes in our shape, fitness and focus in our 50/60s, and would love to turn back the hands of time for your Body/Mind/Fitness Age? In "Baby Boomer Fitness 360" you'll learn Celebrity Superstars' Success Secrets for looking and staying young, fit and successful...plus the simple, fast and proven Baby Boomer Fitness 360 system for Ageless FITNESS from the Inside/Out. Combining Boomer Legends, Lessons & Links to help you stay Firm, Fit and Fabulous after 50 and "WIN" in Fitness and in the Game of Life!In the Boomer Legends section learn the Secrets 2 SUCCESS Celebrities (Christie Brinkley, Demi Moore, Diana Nyad, Kathy Ireland, Kathy Smith, Bo Derek, Michael Jordan, Arnold Schwarzenegger, Carl Lewis, Sting, Tony Robbins and Brad Pitt) for Ageless Fitness, Health & Happiness.In the Boomer Lessons section learn the superstar systems, techniques and training to successfully enjoy and excel at any age! Including...12-Success Keys Boomer Fitness Legends, 5-Minute Ageless Boomer Fitness Tabata Training, 4-Keys to Inner Winner Boomer Brilliance, and 3-Stress-Buster Keys for Bulls-Eye Boomer Fitness.In the Boomer Links section find a quick & handy reference guide for elevating Boomer FItness, Fun and Life! Great links to Boomer Tennis & Fitness, Sports Nutrition, Sports Psychology, Sports Medicine, ABF Tabata Training, Baby Boomer Magazine, Business Summit, Weekly Boomer Fitness Tips, Fitness Radio/TV/Media, National & International Fitness Organizations, Presidents Council of Fitness, Sports & Nutrition.And lastly in Boomer Brilliance International section find the Game-Changing Keys for putting your Lifelong Fitness Success Puzzle together and what to do next.

The magazine that helps career moms balance their personal and professional lives.

Customer service is of critical importance for the tourism and hospitality sector now more than ever before as customers are looking to increase value for money and are less forgiving of mediocre service. However, despite its importance, quality customer service is the exception rather than the norm in many parts of the world. Customer Service for Hospitality and Tourism is a unique text and vital to both students and practitioners as it explains not only the theory behind the importance of customer service but also acts as a guidebook for those wishing to put this theory into practice. In essence it is the ‘whys’ and ‘hows’of customer service. It is easy to read, very current, and full of references to all the latest research from both academic and practitioner literature. Chapters cover important topics such as the financial and behavioural consequences of customer service, consumer trends influencing service, developing and maintaining a service culture, managing service encounters, the importance of market research, building and maintaining customer relationships, providing customer service through the servicescape, the impact of technology on customer service, the importance of service recovery, and promoting customer service internally and externally. Key features include: An ‘At Your Service’ Spotlight at the beginning of each chapter focuses on the achievements of successful individuals related to the art of customer service. Each chapter contains a ‘Service Snapshot’ - short, real-life cases to illustrate a particular concept or theoretical principle presented in the chapter. Detailed international ‘Case Studies’, which cover a variety of sectors, organizations and regions designed to foster critical thinking, the cases illustrate actual business scenarios that stress several concepts found in the chapter. They analyze customer service in the U.S., South America, South Africa, Europe, Russia, Australia, China, Canada, Korea and Dubai.

A comprehensive plan for runners of every age that offers an overview of the health benefits of running and provides step-by-step instructions to avoid common running problems and making the most of a running workout.

A fully revised and updated new edition of this bestselling text. New material covers issues such as the sharing economy, technology (Virtual Reality and use of robots) and use of big data to personalize experiences and encourage loyalty.

Don’t waste your time doing workouts that leave large gaps in your strength or load you up with unnecessary, redundant exercises. Take a strategic approach to your workouts by using a proven system that trains strength through each joint’s true full range of motion. Even if you lift, you may still be missing something in your quest to get stronger. Optimal training does not involve training all the muscles; instead, it trains all the ranges (or zones) of each muscle. Many popular exercises work the same muscles the exact same way. Performing redundant exercises is a waste of your time. In Strength Zone Training, renowned personal trainer Nick Tumminello, who has become known as the trainer of trainers, shows you the following: How to build strength through the true full range of motion The redundant exercises you just don’t need to do The exercises to maximize upper body and lower body strength that are missing from your workout The angles most people don’t do exercises for but should The best exercises to include in your program to train each muscle group A better strategy to follow when choosing your exercises Beginner and advanced workout plans for any schedule You’ll find exercises addressing every area of the body, with details on how to perform the exercise as well as coaching tips. Select exercises are depicted with a hybrid of photo and art highlighting the movements, or zones, that provide a training stimulus. You will learn how to combine exercises within a workout in a smarter and more strategic way to collectively train through a full range of motion—resulting in not just an improvement in physique but also an improvement in performance and a reduction in injury risk. In addition to the exercises, you’ll find four chapters of easy-to-follow workout plans you can immediately use at the gym. You can select a fully comprehensive workout plan that is right for you, regardless of your training level or weekly schedule. Strength Zone Training is the blueprint for building muscle with a purpose, making it simple to create workout programs that eliminate exercise redundancy and use full range of motion so you can build a body that is all-around stronger and more durable. Choose your exercises and get ready to dominate! Earn continuing education credits/units! A continuing education exam that uses this book is also available. It may be purchased separately or as part of a package that includes both the book and exam.