Design And Representation

Design representation is necessary for all design activity. This work delves into the common roots of representation in various design disciplines through case studies, historical investigations, theoretical constructs and programming.

This is an inventive a well-researched study which explores the production and consumption of graphic design in Europe.

The essays selected for this book, presented in chronological order, discuss various aspects of image-making technologies, geometrical knowledge and tools for architectural design, focusing in particular on two historical periods marked by comparable patterns of technological and cultural change. The first is the Renaissance; characterized by the rediscovery of linear perspectives and the simultaneous rise of new formats for architectural drawing and design on paper; the second, the contemporary rise of digital technologies and the simultaneous rise of virtual reality and computer-based design and manufacturing. Many of the contributing authors explore the parallel between the invention of the perspectival paradigm in early-modern Europe and the recent development of digitized virtual reality. This issue in turn bears on the specific purposes of architectural design, where various representational tools and devices are used to visualize bi-dimensional aspects of objects that must be measured and eventually built in three-dimensional space.

Contrary to popular mythology, the designs of favorable products and successful systems do not appear suddenly, or magically. This second edition of Engineering Design demonstrates that symbolic representation and related problem-solving methods, offer significant opportunities to clarify and articulate concepts of design to lay a better framework for design research and design education. Artificial Intelligence (AI) provides a substantial body of material concerned with understanding and modeling cognitive processes. This book adopts the vocabulary and a paradigm of AI to enhance the presentation and explanation of design. It includes concepts from AI because of their explanatory power and their utility as possible ingredients of practical design activity. This second edition has been enriched by the inclusion of recent work on design reasoning, computational design, AI in design, and design cognition, with pointers to a wide cross section of the current literature.

"This book responds to the expression ‘all you always wanted to know about design representation but didn’t know where to ask’. Indeed, the book is a thematic guide to design representation, and the amount of information about design representations it holds is phenomenal." Professor Gabriela Goldschmidt Technion - Israel Institute of Technology This book extends understanding of the design process by exploring design representation types and examining them as theoretical constructs. It shows how fidelity and ambiguity inform the creative act of design, and considers design thinking through the lens of design representation. Design thinking is a method that has the potential to stimulate and enhance creativity. This book enhances understanding of what constitutes design thinking, why it is used and how it can be applied in practice to explore and develop ideas. The book positions a particular type of thinking through design representations, exploring this from its roots in design history, to the types of thinking in action associated with contemporary design practice. A taxonomy of design representations as a scaffold to express design intent, is applied to real world case studies. Product Design and the Role of Representation will be of interest to those working in or studying product development, engineering design and additive manufacturing.

Reclaiming the humanistic role of architecture in the age of technology: an examination of architecture's indispensable role as a cultural force throughout history.

Designing the Olympics claims that the Olympic Games provide opportunities to reflect on the relationship between design, national identity, and citizenship. The "Olympic design milieu" fans out from the construction of the Olympic city and the creation of emblems, mascots, and ceremonies, to the consumption, interpretation, and appropriation of Olympic artifacts from their conception to their afterlife. Besides products that try to achieve consensus and induce civic pride, the "Olympic design milieu" also includes processes that oppose the Olympics and their enforcement. The book examines the graphic design program for Tokyo 1964, architecture and urban plans for Athens 2004, brand design for London 2012, and practices of subversive appropriation and sociotechnical action in counter-Olympic movements since the 1960s. It explores how the Olympics shape the physical, legal and emotional contours of a host nation and its position in the world; how the Games are contested by a broader social spectrum within and beyond the nation; and how, throughout these encounters, design plays a crucial role. Recognizing the presence of multiple actors, the book investigates the potential of design in promoting equitable political participation in the Olympic context.

This book examines the interrelationship of representational methods and material systems as fundamental drivers of the design process. Identifying four primary categories of representational logics - point, line, surface, mass - each category is illustrated through four precedent projects that deploy iterative material sensibilities. As a collection, this text provides a comprehensive categorization of the architectural design process. Through the comprehensive definition of categorical typologies, it illustrates the collective capability of this conceptual methodology. By unpacking projects through their specific design devices, the collective analysis reveals the impact of material techniques and methods of representation as a generative tool. Broad in scope, it identifies and uniformly analyses some of the most significant projects from the last century, including: UK Pavilion Shanghai - Heatherwick Studio, Shanghai,China Gatehouse - Office dA, Beijing, China Maison Colonial - Jean Prouve, France/Africa de Young Museum - Herzog and de Meuron, California USA Montreal Expo 67 - Buckminster Fuller, Montreal, Canada Jean Marie Tjibou Cultural Center – RPBW, Noumea, Indonesia House III - Peter Eisenman, New York, USA Barcelona Pavilion - Mies van der Rohe, Barcelona, Spain Tel Aviv - Scott Cohen, Tel Aviv, Israel Los Manantiales - Felix Candella, Mexico City, Mexico Yokahama Terminal – FOA, Yokahama, Japan Pantheon, Rome, Italy Tres Grand Bibliotheque - Rem Koolhaas, OMA, Paris, France Brother Claus Field Chapel - Peter Zumthor, Switzerland Embryonic House- Greg Lynn Richly illustrated with consistent, clear and precise line drawings, the book presents a series of iconic precedents through a unique analytical and graphic sensibility.

Unlike some other reproductions of classic texts (1) We have not used OCR(Optical Character Recognition), as this leads to bad quality books with introduced typos. (2) In books where there are images such as portraits, maps, sketches etc We have endeavoured to keep the quality of these images, so they represent accurately the original artefact. Although occasionally there may be certain imperfections with these old texts, we feel they deserve to be made available for future generations to enjoy.