Citizen Coke: The Making of Coca-Cola Capitalism

Citizen Coke: The Making of Coca-Cola Capitalism
Author: Bartow J. Elmore
Publisher: W. W. Norton & Company
Total Pages: 455
Release: 2014-11-03
Genre: Business & Economics
ISBN: 0393245934


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"Citizen Coke demostrate[s] a complete lack of understanding about…the Coca-Cola system—past and present." —Ted Ryan, the Coca-Cola Company By examining “the real thing” ingredient by ingredient, this brilliant history shows how Coke used a strategy of outsourcing and leveraged free public resources, market muscle, and lobbying power to build a global empire on the sale of sugary water. Coke became a giant in a world of abundance but is now embattled in a world of scarcity, its products straining global resources and fueling crises in public health.

Erythroxylon Coca

Erythroxylon Coca
Author: John Thomas Maher
Publisher:
Total Pages: 72
Release: 1976
Genre: Coca
ISBN:


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Coca, Cocaine, and the Bolivian Reality

Coca, Cocaine, and the Bolivian Reality
Author: Madeline Barbara L?ons
Publisher: SUNY Press
Total Pages: 328
Release: 1997-10-16
Genre: Social Science
ISBN: 9780791434826


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"Edited volume of contributions from Bolivian, American, and British political scientists, development sociologists, anthropologists, and historians examines impacts of the coca/cocaine economy on Bolivian society and politics, and on the US, in recent years. Together these works constitute the most complete, updated collection of analyses about this controversial public policy issue affecting US/Bolivian relations"--Handbook of Latin American Studies, v. 57.

Coca

Coca
Author: W. GOLDEN MORTIMER, M.D.
Publisher: Ronin Publishing
Total Pages: 257
Release: 2017-11-15
Genre: Cooking
ISBN: 1579512151


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Coca is a plant with a complex array of mineral nutrients, essential oils, and varied compounds with greater or lesser pharmacological effects – one of which happens to be the alkaloid cocaine, which in its concentrated, synthesized form is a stimulant drug with possible addictive properties. Of all the plants introduced to the world by American Indian societies, few have been as controversial as the coca bush. Part of the Erythroxylum genus, the coca plant, whose leaves were first consumed by Andean Indians, is the source of the raw alkaloids that are refined to make cocaine. In Coca: The Divine Plant of the Incas, W. Golden Mortimer, M.D. presents an exhaustive, encyclopedic look at the plant’s history and pharmacology. He traces its origins among the Native American peoples, who chewed the plant leaves for their stimulating and analgesic properties. From there, he examines the early European colonists’ first encounters with the plant, how it became an object of intense study among naturalists and scientists, and how chemists first used it to create cocaine extract. Coca: The Divine Plant of the Incas includes: • Traditional Indian uses for coca • Early European explorers’ impressions of the plant, first damned as an immoral intoxicant, and then praised as a stimulant for work and travel • The story of Angelo Mariani’s coca-leaf wine, which won accolades from European royalty and the Pope • Botanical aspects of the coca plant varietals • Soil, humidity, elevation, latitude, and other factors necessary for the plant’s growth • How to grow and harvest the plant, and cure and store coca leaf • Chemistry of the leaf, its alkaloids, and its extracts • How to extract cocaine from coca leaf • How to determine the purity and strength of coca extract • Coca and muscular energy, exercise, diet, and fatigue • Coca’s effects on the body, the brain, and the nervous system • The pathology of cocaine use and addiction Filled with rare illustrations and diagrams, Coca: The Divine Plant of the Incas is a thorough historical and scientific examination of this little-understood plant and its products. It belongs in the library of anyone interested in pharmacology, botany, natural studies, or the history and culture of indigenous Americans. Coca explores the fascinating history of Coca, know as the Divine Plant of the Incas. The coca leaf has been chewed and brewed for tea traditionally for centuries among its indigenous peoples in the Andean region – and does not cause any harm and is beneficial to human health when the leaf is chewed. When chewed, coca is a mild stimulant and suppresses hunger, thirst, pain, and fatigue. It helps overcome altitude sickness, which is helpful in the Andes Mountains. It covers the Incan empire, its conquest by the Spaniards, the existence of coca within Incan society, early use of the drug, and the "present day" Indians of Peru. Coca chewing and drinking of coca tea is carried out daily by millions of people in the Andes without problems, and is considered sacred by indigenous cultures. Coca tea is widely used, even outside the Andean Amazon region. Coca leaf was originally used in the soft drink Coca Cola for its stimulant effect, but was removed in 1903 it was removed and replaced by a decocainized coca extract. Traditional medical uses of coca are foremost as a stimulant to overcome fatigue, hunger, and thirst. It also is used as an anesthetic to alleviate the pain of headache and sores. Before stronger anesthetics were available, coca leaves were used for broken bones, childbirth, and during operations on the skull. Coca leaves have been used for centuries as a stimulant. Coca is traditionally cultivated in the lower altitudes of the eastern slopes of the Andes, or the highlands depending on the species grown. Since ancient times, its leaves have been an important trade commodity between the lowlands where it is grown and the higher altitudes where it is widely consumed by the Andean peoples of Peru, Colombia, Ecuador, Venezuela, and Bolivia.

Andean Cocaine

Andean Cocaine
Author: Paul Gootenberg
Publisher: Univ of North Carolina Press
Total Pages: 463
Release: 2009-06-01
Genre: History
ISBN: 080788779X


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Illuminating a hidden and fascinating chapter in the history of globalization, Paul Gootenberg chronicles the rise of one of the most spectacular and now illegal Latin American exports: cocaine. Gootenberg traces cocaine's history from its origins as a medical commodity in the nineteenth century to its repression during the early twentieth century and its dramatic reemergence as an illicit good after World War II. Connecting the story of the drug's transformations is a host of people, products, and processes: Sigmund Freud, Coca-Cola, and Pablo Escobar all make appearances, exemplifying the global influences that have shaped the history of cocaine. But Gootenberg decenters the familiar story to uncover the roles played by hitherto obscure but vital Andean actors as well--for example, the Peruvian pharmacist who developed the techniques for refining cocaine on an industrial scale and the creators of the original drug-smuggling networks that decades later would be taken over by Colombian traffickers. Andean Cocaine proves indispensable to understanding one of the most vexing social dilemmas of the late twentieth-century Americas: the American cocaine epidemic of the 1980s and, in its wake, the seemingly endless U.S. drug war in the Andes.

Coca, Cocaine and Its Salts

Coca, Cocaine and Its Salts
Author: William Martindale
Publisher:
Total Pages: 90
Release: 1886
Genre: Coca
ISBN:


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The Coca Leaf and Cocaine Papers

The Coca Leaf and Cocaine Papers
Author: George Andrews
Publisher: Houghton Mifflin Harcourt P
Total Pages: 382
Release: 1975
Genre: Medical
ISBN:


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Cocaine

Cocaine
Author: Edmundo Morales
Publisher: University of Arizona Press
Total Pages: 258
Release: 1989-11
Genre: History
ISBN: 9780816511594


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Cocaine: Much is known about the damage done by this drug in the United States; yet how much is actually known of its impact at its source? Though most processed cocaine comes from Colombia, more than half of the coca paste from which the drug is made originates in the vast jungle slopes shared by Bolivia and Peru. People here have chewed coca leaves for centuries, but only over the last twenty years has coca become a major cash crop. Now it supports local economies, feeds inflation, and affects the social behavior of Peruvians. Edmundo Morales, a Peruvian who is now a drug researcher in the United States, has conducted an extensive study of this underground economy to show how cocaine has changed the social, cultural, economic, and political climate of Peru--and why government efforts are unable to stop it. With statistics on coca agriculture, a description of coca-paste manufacturing, and an examination of the industry's social structure, Morales's book is an inside look at the "white gold rush" that only a Peruvian could have written. It offers a new perspective for understanding a problem that is usually seen only as it affects our own society, and it proposes a new look at policies directed toward its control.

cocaine production and trafficking what do we know?

cocaine production and trafficking what do we know?
Author: Carlos Esteban Posada
Publisher: World Bank Publications
Total Pages: 62
Release: 2007
Genre: Agriculture
ISBN:


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Abstract: The main purpose of this paper is to summarize the information currently available on cocaine production and trafficking. The paper starts by describing the available data on cocaine production and trade, the collection methodologies (if available) used by different sources, the main biases in the data, and the accuracy of different data sources. Next, it states some of the key empirical questions and hypotheses regarding cocaine production and trade and takes a first look at how well the data match these hypotheses. The paper states some of the main puzzles in the cocaine market and studies some of the possible explanations. These puzzles and empirical questions should guide future research on the key determinants of illicit drug production and trafficking. Finally, the paper studies the different policies that producer countries have adopted to fight against cocaine production and the role consumer countries play in the implementation of anti-drug policies.

White Mischief

White Mischief
Author: Tim Madge
Publisher: Running PressBook Pub
Total Pages: 204
Release: 2001
Genre: Self-Help
ISBN: 9781560253709


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A fascinating history of one of America's most persistent illegal drugs follows the emergence of cocaine in America, from its revered use among the Inca and its initial inroads into North America as an ingredient in Coca-Cola through its rise to prominence as a status drug in the 1980s and its current popularity on the street. Original.