Birth of a Salesman

Birth of a Salesman
Author: Walter A. FRIEDMAN
Publisher: Harvard University Press
Total Pages: 367
Release: 2009-06-30
Genre: History
ISBN: 0674037340


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In this entertaining and informative book, Walter Friedman chronicles the remarkable metamorphosis of the American salesman from itinerant amateur to trained expert. From the mid-nineteenth century to the eve of World War II, the development of sales management transformed an economy populated by peddlers and canvassers to one driven by professional salesmen and executives. From book agents flogging Ulysses S. Grant's memoirs to John H. Patterson's famous pyramid strategy at National Cash Register to the determined efforts by Ford and Chevrolet to craft surefire sales pitches for their dealers, selling evolved from an art to a science. "Salesmanship" as a term and a concept arose around the turn of the century, paralleling the new science of mass production. Managers assembled professional forces of neat responsible salesmen who were presented as hardworking pillars of society, no longer the butt of endless "traveling salesmen" jokes. People became prospects; their homes became territories. As an NCR representative said, the modern salesman "let the light of reason into dark places." The study of selling itself became an industry, producing academic disciplines devoted to marketing, consumer behavior, and industrial psychology. At Carnegie Mellon's Bureau of Salesmanship Research, Walter Dill Scott studied the characteristics of successful salesmen and ways to motivate consumers to buy. Full of engaging portraits and illuminating insights, Birth of a Salesman is a singular contribution that offers a clear understanding of the transformation of salesmanship in modern America. Reviews of this book: The history Friedman weaves is engrossing and the book hits stride with entertaining chapters on Mark Twain's marketing of the memoirs of Ulysses S. Grant (apparently Twain was as talented a businessman as a writer) and on the shift from the drummer--the middleman between wholesalers and regional shopkeepers--to the department store...In Birth of a Salesman, Friedman has crafted a history of an 'inherently unlikable process' with depth, affection and intelligent analysis. --Carlo Wolff, Boston Globe I very much enjoyed reading this book. It is well written, well argued, and thoroughly researched. Salesmen, Friedman argues, helped distribute the products of America's increasingly bountiful manufacturing industries, invented new forms of managerial hierarchies, investigated the psychology of desire, and were in the vanguard of America's transformation from a producer to a consumer society. He powerfully shows that the rise of modern business practices and the emergence of a particularly American culture of consumption can only be fully understood if we examine the history of selling. --Sven Beckert, author of The Monied Metropolis Walter Friedman's Birth of a Salesman: The Transformation of Selling in America is an important book. The modern industrial economy, created in the United States and Europe between the 1880s and the 1930s, required the integration of large-scale production and marketing. The evolution of mass production is a well-known story, but Friedman is the first to fill in the crucial marketing side of that industrial revolution. --Alfred D. Chandler, Jr., author of The Visible Hand and Scale and Scope With wit and verve, Walter Friedman gives us a cast of memorable characters who turned salesmanship from ballyhoo to behaviorism, from silliness to science. Informed by prodigious research, Birth of a Salesman also clarifies the birth of modern marketing--from an angle that humanizes its subject through wry, ironic, but serious analysis. This is a pioneering work on a subject crucial to American social, cultural, and business history. --Thomas K. McCraw, author of Creating Modern Capitalism

Birth of a Salesman

Birth of a Salesman
Author: Walter A. Friedman
Publisher: Harvard University Press
Total Pages: 372
Release: 2005-11-30
Genre: Business & Economics
ISBN: 9780674018334


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In this entertaining and informative book, Walter Friedman chronicles the remarkable metamorphosis of the American salesman from itinerant amateur to trained expert. From the mid-nineteenth century to the eve of World War II, the development of sales management transformed an economy populated by peddlers and canvassers to one driven by professional salesmen and executives. From book agents flogging Ulysses S. Grant's memoirs to John H. Patterson's famous pyramid strategy at National Cash Register to the determined efforts by Ford and Chevrolet to craft surefire sales pitches for their dealers, selling evolved from an art to a science. "Salesmanship" as a term and a concept arose around the turn of the century, paralleling the new science of mass production. Managers assembled professional forces of neat responsible salesmen who were presented as hardworking pillars of society, no longer the butt of endless "traveling salesmen" jokes. People became prospects; their homes became territories. As an NCR representative said, the modern salesman "let the light of reason into dark places." The study of selling itself became an industry, producing academic disciplines devoted to marketing, consumer behavior, and industrial psychology. At Carnegie Mellon's Bureau of Salesmanship Research, Walter Dill Scott studied the characteristics of successful salesmen and ways to motivate consumers to buy. Full of engaging portraits and illuminating insights, Birth of a Salesman is a singular contribution that offers a clear understanding of the transformation of salesmanship in modern America.

Birth of a Salesman

Birth of a Salesman
Author: Carson V. Heady
Publisher: Createspace Independent Publishing Platform
Total Pages: 336
Release: 2014-02-20
Genre: Business & Economics
ISBN: 9781495499333


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Birth of a Salesman is the quintessential how-to-sell and sales leadership book, encased within the business conspiracy novel detailing the exploits of fictional author, Vincent Scott. The chapters of his book The Selling Game are strategically placed throughout the narrative as they illustrate lessons on interviewing for the job, sales preparation, gripping introduction, quality fact-finding, effective pitching, solid closing, superior overcoming objections, earning the promotion, battling burnout and leading sales teams that he learned along the road to success. As Vincent sculpts his book and professionally heads into a pivotal time in his career, he draws upon memories of the clashes, controversy, friends and foes that shaped his rise to power over the last ten years of his life for reference. Along the way, he has had his heart broken, suffered losses, stood up repeatedly to corrupt superiors and been to hell and back, but he is still standing as he leads his team through a dark period.

Death of a Salesman

Death of a Salesman
Author: Arthur Miller
Publisher: Penguin
Total Pages: 146
Release: 1998-05-01
Genre: Drama
ISBN: 110104215X


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The Pulitzer Prize-winning tragedy of a salesman’s deferred American dream Ever since it was first performed in 1949, Death of a Salesman has been recognized as a milestone of the American theater. In the person of Willy Loman, the aging, failing salesman who makes his living riding on a smile and a shoeshine, Arthur Miller redefined the tragic hero as a man whose dreams are at once insupportably vast and dangerously insubstantial. He has given us a figure whose name has become a symbol for a kind of majestic grandiosity—and a play that compresses epic extremes of humor and anguish, promise and loss, between the four walls of an American living room. "By common consent, this is one of the finest dramas in the whole range of the American theater." —Brooks Atkinson, The New York Times "So simple, central, and terrible that the run of playwrights would neither care nor dare to attempt it." —Time

The Greatest Salesman in the World

The Greatest Salesman in the World
Author: Og Mandino
Publisher: Bantam
Total Pages: 130
Release: 2011-01-05
Genre: Business & Economics
ISBN: 0307780902


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The runaway bestseller with more than five million copies in print! You too can change your life with the priceless wisdom of ten ancient scrolls handed down for thousands of years. “Every sales manager should read The Greatest Salesman in the World. It is a book to keep at the bedside, or on the living room table—a book to dip into as needed, to browse in now and then, to enjoy in small stimulating portions. It is a book for the hours and for the years, a book to turn to over and over again, as to a friend, a book of moral, spiritual and ethical guidance, an unfailing source of comfort and inspiration.”—Lester J. Bradshaw, Jr., Former Dean, Dale Carnegie Institute of Effective Speaking & Human Relations “I have read almost every book that has ever been written on salesmanship, but I think Og Mandino has captured all of them in The Greatest Salesman in the World. No one who follows these principles will ever fail as a salesman, and no one will ever be truly great without them; but, the author has done more than present the principles—he has woven them into the fabric of one of the most fascinating stories I have ever read.”—Paul J. Meyer, President of Success Motivation Institute, Inc. “I was overwhelmed by The Greatest Salesman in the World. It is, without doubt, the greatest and the most touching story I have ever read. It is so good that there are two musts that I would attach to it: First, you must not lay it down until you have finished it; and secondly, every individual who sells anything, and that includes us all, must read it.”—Robert B. Hensley, President, Life Insurance Co. of Kentucky

An American Salesman

An American Salesman
Author: W. E. Duke Adamson
Publisher: AuthorHouse
Total Pages: 218
Release: 2008-04
Genre: Biography & Autobiography
ISBN: 1434372472


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An American Salesman is a story about the journey of a young mid-westerner who was raised and educated in rural Illinois. The story begins at his birth and continues to his early retirement and through to present day. He began a career in Sales at a very young age and he was told he wouldn't be a success at it. Married young he had a lot of motivation being the Father to 2 Sons before he was 21 years old. Hard work and perseverance brought him to the top of his Company's leading salesmen in just 4 years. But, he had these achievements stripped away in just one day and he fell to the bottom, was fired, and had to change companies in disgrace. Feeling sorry for himself and being broke he nearly threw in the towel. A manager with the new company told him of a "principle" that literally saved his sales career and in just two years he was back up on top of his sales leader board. Soon after, he was recruited to join a fast moving sales company in Miami, Florida as Vice President of Sales. Then later, owning his own Company with hundreds of employees he goes through some near disasters because of poor judgement. He fights a Union and deals with some unscrupulous executives set to steal his Company. He learns from his mistakes and you will also learn to apply the many unfailing principles he learned to not only become successful in sales but how to stay there. It is a book of principles. This book is about "what not to do" in business as well as "what to do". With heartwarming Chapters about his Grandmother and growing up in a dysfunctional family thrown in, this book will be difficult to put down.

Fortune Tellers

Fortune Tellers
Author: Walter Friedman
Publisher: Princeton University Press
Total Pages: 288
Release: 2013-12-01
Genre: Business & Economics
ISBN: 0691159114


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A gripping history of the pioneers who sought to use science to predict financial markets The period leading up to the Great Depression witnessed the rise of the economic forecasters, pioneers who sought to use the tools of science to predict the future, with the aim of profiting from their forecasts. This book chronicles the lives and careers of the men who defined this first wave of economic fortune tellers, men such as Roger Babson, Irving Fisher, John Moody, C. J. Bullock, and Warren Persons. They competed to sell their distinctive methods of prediction to investors and businesses, and thrived in the boom years that followed World War I. Yet, almost to a man, they failed to predict the devastating crash of 1929. Walter Friedman paints vivid portraits of entrepreneurs who shared a belief that the rational world of numbers and reason could tame--or at least foresee--the irrational gyrations of the market. Despite their failures, this first generation of economic forecasters helped to make the prediction of economic trends a central economic activity, and shed light on the mechanics of financial markets by providing a range of statistics and information about individual firms. They also raised questions that are still relevant today. What is science and what is merely guesswork in forecasting? What motivates people to buy forecasts? Does the act of forecasting set in motion unforeseen events that can counteract the forecast made? Masterful and compelling, Fortune Tellers highlights the risk and uncertainty that are inherent to capitalism itself.

Birth of a Salesman

Birth of a Salesman
Author: Graham Watkins
Publisher: Lulu.com
Total Pages: 150
Release: 2012-07-12
Genre: Business & Economics
ISBN: 1471784339


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This is the story of a salesman who worked for Averys, the biggest scale company in the world and how he learned secrets that only the most professional salesmen share. In these pages the techniques and tips that make selling easy, are revealed. 'Birth of a Salesman' explores the unique world of the specialty salesman who finds and closes his own deals.

The Birth of a Salesman

The Birth of a Salesman
Author: Daniel Horowitz
Publisher:
Total Pages: 82
Release: 1986
Genre: Consumption (Economics)
ISBN:


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The Salesman Against the World

The Salesman Against the World
Author: Carson V. Heady
Publisher: CreateSpace
Total Pages: 326
Release: 2014-03-08
Genre: Business & Economics
ISBN: 9781495964022


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An illegal political power play and the brunt of its subsequent repercussions befall division-leading superstar Vincent Scott, whose unrest amidst corruption in his department and role in the plot to expose the truth about their criminal corporate dictator serves as his downfall. We find Vincent two years later in the midst of a new crisis: uncertainty after a lengthy penance, loss of countless relationships and questioning everything he has ever known while once again trying to play savior to his team and fight through unthinkable circumstances. In the spirit of "Birth of a Salesman", the book-within-a-book format continues with Vincent Scott's, "The Surviving Game".