Amazing Entrepreneurs And Business People B2 Collins Amazing People Elt Readers

The inspiring stories of 6 people who changed history.

The inspiring stories of 6 people who changed history.

Collins English Readers are carefully graded so that learners both enjoy and benefit from their reading experience.

The inspiring stories of 6 people who changed history.

Inside the success of 100 Business Geniuses Risk-loving entrepreneurs. Innovative geniuses. Self-starters and mavericks. The world's greatest businesses were built by unique people, each bringing their own style and savvy to the marketplace. 100 Great Businesses and the Minds Behind Them is a diverse and inspiring collections of great business stories. Covering a variety of success paths, brilliant strategies and engaging entrepreneurs, each profile explores the genius behind the greatest business minds: * A mother's inspiration that launched Baby Einstein * Aveda's journey from hippie to hip * How Guinness overcame a centuries-old problem to conquer new markets * TiVo's long fight to explain the genius of their product * How Oprah went from person to empire * And many more. An engrossing look at what makes entrepreneurs and business geniuses tick, this book highlights the pivotal moments in the lives of great businesses, with lasting lesson on the art of making your business a success. ... Publisher description.

Were the people who developed successful businesses lucky or did they have special talents? In 'Amazing Entrepreneurs' you can explore these questions through the lives of some of the world's most inspirational people and perhaps be motivated to do likewise! Helena Rubinstein was lucky to find a sponsor for her skin care business but it was her vision and tenacity that ensured her success. Ray Kroc's entrepreneurial talents enabled him to grow McDonalds from a local burger joint into an international phenomenon. The great life stories and achievements of characters including Thomas Edison, Madam C.J. Walker, Henry Ford, Walt Disney, Beulah Henry and William Boeing come alive in a unique way through BioViews(R). A BioView(R) is a short biographical story, similar to an interview. These unique stories provide from Amazing People Worldwide(R) an easy way of learning about amazing people who made major contributions and changed our world. These are inspirational stories that can help you achieve your ambitions in your journey through life.

This volume discusses business disruptions as strategic to gain market competitiveness. It analyzes the convergence of innovation and technology, business practices, public policies, political ideologies, and consumer values to strengthen competitive business practices through disruptions. Bringing together contributions from global experts, the chapters add to knowledge on contemporary business models, business strategies, radical interventions in manufacturing, services, and marketing organizations. Disruptive innovations led by contemporary trends, tend to transform the market and consumers’ landscape. These trends include shifts from closed to open models of innovation, servitization, and moving from conventional manufacturing and marketing paradigms to industry 4.0 business philosophy. Focused on the triadic themes of disruption, innovation, and management in emerging markets, this book serves as a valuable compendium for research in entrepreneurship development, regional business and development, contemporary political ideologies, and changing social values.