A Method For Demand Driven Strategic Planning And Management For Food Chains The Chainplan Method

In the modern world, it has certain that system and network construction with inclusion of small producers, innovation and marketing will give to agribusiness the chance to reduce unemployment and poverty in developing countries. These concepts of transnational systems (chains) have come for good bringing with them coordination, transaction costs and uncertainty reduction, control and value creation, being able to benefit production in Brazil. Therefore, how important is studying and formulating a strategic planning and management of production systems (chains) method, which is the objective of this study. For this, a theoretical framework was made, with a literature review on production systems (chains) and networks in agribusiness, strategic planning and management methods, collective actions and contracts, and an empirical application, with the understanding of collective actions identified for solving coordination problems in three Brazilian production systems (chains) (wheat, orange, and milk). The main objective of this paper is to enable readers to identify and to analyze in a systemic way a production chain (or Agribusiness System - AGS). For this purpose the method of Strategic Planning and Management for Production Systems (chains) Aiming Competitiveness will be displayed, partially applied in this book to the Milk production system in Brazil. The broaden vision of the Milk AIS will allow us by means of the analysis of the relationships between operating players, the identification of critical points in the coordination of this production system and later the formulation of collective actions that benefit the system as a whole.

Latest Edition: The Future of Food Business: The Facts, The Impacts and The Acts (2nd Edition) This unique book is a collection of articles published by the author in leading newspapers around the world. The papers focus on food chains and new concepts and ideas on how to increase competitiveness and value within the food and agricultural sectors. The book gives a comprehensive description of the food chain and suggests methods and tools that can be used by companies to re-structure their innovative market strategies. It discusses up-to-date trends, world food crises, integrated food chains and strategic planning for companies in the food sector. It also covers international investments and the role of governments in food chains. The book will motivate readers to rethink how business is conducted in the food chain and proposes new strategies for companies in the food sector. It is a must-read for entrepreneurs and researchers who are active in the food chain network. Contents:The Food Production Chains Environment:From Farms to … EverythingNavigating the Global Food SystemThe Roots of Food and Agribusiness ThinkingThe Global Food ConsumerThe World of Retailer BrandsRetailers, The Giants of ChainsThe Four Ps of Sustainability PlanningThe Global Financial Crisis, BRIC and Food CompaniesThe Food Crisis Will be BackStrategies for Solving the Food Inflation ProblemBridging the Food Dilemma: The Case of China and BrazilAlternative Solutions for the Food CrisisFood Chains and Networks Development: A 14 Point ListHow to Build a Strategic Plan for Food Chain: The Chain Plan MethodStrategic Planning For Food Companies:The Consumer's KingdomDemand-Driven OrganizationsStrategic Planning SatelliteFood Companies' Strategies in the Network EraPlanning Strategies for 2010–2020How to Capture Value?:Innovation in Integrated Food ChainsInnovation Agenda for the Food Industry and RetailersCreative Pricing StrategiesValue Capture Trilogy: The CostsValue Capture Trilogy: DifferentiationValue Capture Trilogy: Collective ActionCreating a Winning ConceptConsumer Risk AnalysisInternational Investments and Role of Governments:A Strategy for International InvestmentsHow to Evaluate the Capacity of International Investments to Promote Economic Development?How to Promote and Regulate International Investments?Colombia: An Example of the Role of GovernmentsIncorporating Smallholders into Modern Food Chains Readership: Students and researchers of agribusiness and marketing courses; business professionals; environmentalists and general public interested in food chain. Keywords:Food;Agribusiness;Sustainability;Food Chains;Strategic Planning;Innovation;Value Capture;InvestmentsKey Features:Covers up-to-date trends and innovations in Integrated Food Chains, value Capture Trilogy and international investments in the food sectorPresents the unique “The CHAINPLAN Method”Presents practical tools that can be applied by researchers and companies operating in the food chain sectorReviews: “Marcos Fava Neves describes the very complex global food chain and suggests methods and tools that can be used by companies to adjust their strategies and operational concepts in an ever rapid changing world. He discusses trends, world food crises, food chain complexity and strategic planning for food companies. It is an essential read for entrepreneurs and researchers who are active in the world-wide food chain network.” Hans Johr Corporate Head of Agriculture Nestle Switzerland “The Future of food Business presents a comprehensive look at our challenges in food chain, combining theory with relevant examples in this space. This should be mandatory for all students and professionals that work in agribusiness.” Renato Seraphim Head of New Business Syngenta Latin America “I think the research and analysis done by Dr Neves leading to a rather conclusive strategy is a good reflection of his deep insight into the food value chain. The presentation style in the book makes for easy reading too.” M D Ramesh OLAM Africa “The Future of Food Business is an easy-to-read book. Each chapter presents an important issue and ends with intriguing questions for debate, which makes it particularly useful in strategic planning processes. Highly recommended.&” Mary Shelman Director of Harvard Business School “The path forward to 2050 requires new innovative thought leaders in order to meet the challenges of increased food production for a growing and affluent global population. Dr Fava Neves motivates readers to rethink how business gets done on frontlines.” Paul Jasper CEO, Covered Logistics and Transportation, USA “Marcos' book elucidates the impending food challenge that will be a central concern for most governments in the immediate future; he puts forth innovative practical solutions to address the issue. The book is a must read for not only concerned people in the public and private enterprises but responsible citizenry all over the world. The book should be part of reference reading for most college graduates to create an awareness about the issues as they are impacted most by the food crisis.” Raj Vardhan, Sr. Vice President LAM International, China “I had the opportunity to actively participate in a one-day seminar of Prof. Marcos Fava Neves in Saint Louis, USA, where the contents of the book were presented and discussed. I am amazed about the knowledge the author has about the food industry.” G B Sundarajan Suguna Foods Limited, India “Marcos is a profound analyst of global food and agribusiness issues. He has a great vision, youth behavior and sagacity to understand complex environment and translate in a simple message.&” Gustavo Grobocopatel CEO of Los Grobo, Argentina “Food used to be a day-to-day task to provide for it and it is very close to everybody's imagination. However, today's society is characterised by individuals who are regarded to be a food expert but it takes people like Dr Marcos Fava Neves who not only explains today's food supply and puts food into a global perspective but also challenges tomorrow's needs and requirements. All with an open mindset and in a stimulating and inviting style. I suggest you join and become a knowledgeable food entrepreneur as well.” Marc van Genuchten Commercial Director Continental Juice/Cutrale, The Netherlands

This book is a contribution of the authors to the food - fuel debate. During 2007 and 2008 several factors led to the food inflation problem: growing population, income distribution, urbanization, biofuel, social programs, production scarcity etc.. Biofuel got most of the blame for food inflation but its responsibility was only limited. There are several possibilities of solving the food inflation problem that are discussed this book. It explores the example of Brazil’s agricultural sector, where a quiet revolution occurred in the last 15 years. This development is leading to Brazil becoming one of the largest food exporters globally. This position will strengthen as an additional 100 million hectares becomes available for crop development. The second part of the book explores the basics of the sugar cane chain. Sugar cane occupies less than 2% of Brazilian arable land and supplies 50% of Brazilian car fuel. In 2010 Brazil produced 53% of the world’s sugar. Sugar cane produces sugar, ethanol (used as car fuel), biogases that are used to co-generate electricity and other by-products. Biofuel is a booming industry. New technologies allow production of diesel and other fuels from cane. Sugar cane ethanol is the only renewable fuel that can currently compete with gasoline. Coca Cola just launched the plastic bottle with sugar cane plastic. This book helps us to understand Brazilian agribusiness and sugar cane economics from various perspectives e.g. international investments, sustainability, future trends and the strategic plan for the Brazilian industry.

Highlighting some of the main challenges facing organizations, this text looks at how to select, design and implement successful supply chain strategies in an increasingly competitive environment. Each chapter discusses the issues in relation to previous literature, contemporary practices and the lessons to be learned from different industries where successful management of supply chains has improved organizational and industry level profitability. The text also includes numerous international case studies and vignettes that will cover different industries, thereby giving a wide-ranging, global approach to the topic.

The Second Edition of The Future of Food Business: The Facts, The Impacts and The Acts is an updated collection of thoughtful articles previously published in leading newspapers around the world based on the author's practical life as international project leader, consultant, businessman, academic professor and world traveller.These articles focus on global food and agribusiness environment, food production trends, the structure of food chains as well as new concepts and ideas on how to increase competitiveness of food companies to create, capture and share value within the global food and agricultural sectors.This book also includes practical methods and smart tools that can be used by companies to facilitate their strategic planning and thinking processes, demand-driven orientation, supply chain organization, marketing channels re-structure and mostly, how to create, capture and share value in innovative market strategies.It is designed to be an easy-to-read business book with short chapters, discussion questions and group exercises. Receiving more than 20 positive endorsements from CEOs, the book is a must-read for entrepreneurs, researchers, executives and students who are active in the world's food business.

This book presents a strategic decision-making process (i.e., scenario planning) to help managers build supply chain infrastructures that can adapt to uncertain shifts in the business environment. The authors detail the process for developing and applying scenarios for strategic planning in organizations playing three different roles in supply chains. Using three cases in which the process was applied in association with the MIT Center for Transportation & Logistics, this primer also explains how companies can monitor their business environments to decide when to take the necessary steps to adapt their supply chain strategies and assets. The lessons learned are applicable globally: in first-world free-market economies, emerging countries and poorer nations, as well as the states where the government plays a strong role in the economic activity. For companies looking to assess the numerous drivers shaping their supply chains and use that information to make living strategic plans, this book will teach you how to build adaptable and agile supply chains. It will explain how to approach long-term investments in your organization.

Supply Chain Strategies demonstrates how organizations must take strategic decisions in order to manage their supply chains to sustain competitiveness in the global economy. Whereas many textbooks on supply chain management focus on purchasing and operations, this new edition of Tony Hines' text focuses upon the direction-setting and efficient resource-allocation that organizations need to provide in order to satisfy their customers. Overcoming tensions between political, economic, technological, ethical and environmental considerations is shown to be vital to ensure a sensible strategy for managing the supply chain. This impressive text makes the most of integrated case studies to show how strategic thinking and supply chain management play out in the real world. As such, the book is ideal for courses on supply chain management - especially those which require a strategic element.

This unique book is a collection of articles published by the author in leading newspapers around the world. The papers focus on food chains and new concepts and ideas on how to increase competitiveness and value within the food and agricultural sectors. The book gives a comprehensive description of the food chain and suggests methods and tools that can be used by companies to re-structure their innovative market strategies. It discusses up-to-date trends, world food crises, integrated food chains and strategic planning for companies in the food sector. It also covers international investments and the role of governments in food chains. The book will motivate readers to rethink how business is conducted in the food chain and proposes new strategies for companies in the food sector. It is a must-read for entrepreneurs and researchers who are active in the food chain network.

Many manufacturing and distribution companies are moving from the traditional 'forecast push MRP' to demand-driven supply chain management (SCM). Demand-driven SCM is an 'end-to-end' supply chain planning and replenishment process that enables companies to achieve their planned service levels from up to half the average level of inventory and requiring significantly less throughput capacity - irrespective of the level of demand volatility or lead-time length. Demand-Driven Supply Chain Management is the go-to source for industry supply chain/operations executives and students. It describes the 'what, how and why' of the demand-driven SCM process. The key themes in the book are: what is demand-driven? why is demand-driven so effective? how to operate a demand-driven supply chain? and how to adopt the demand-driven process in your company? Readers can quickly grasp the essential concepts from one of numerous self-contained sections that present the book's key concepts from different perspectives. Online resources available include full-colour figures.

"At the moment of writing, we are in the last quarter of an incredible year. The world is facing an astonishing number of changes resulting from one of the worst pandemics ever. Food, agribusiness, and biofuel chains will be working in a new macro environment and will operate differently after 2020. These structural changes come on top of the need to increase food production to feed 9 billion people in 2050 and the urgency to increase renewable sources of energy to promote sustainability, save resources and limit climate change. 'Food and Agribusiness in 2030: A Roadmap' offers tools for understanding this new macro environment and helps to position food chains. It helps companies to take advantage of opportunities. The tools relate to strategic planning of food chains in the new scenario, understanding what will happen with chain participants, where markets will grow, how consumers will behave, how sustainability will gain importance, and how cooperatives, associations and other forms of collective actions will gather force. The goal of this book is to offer something very practical so that companies and other public or private organisations can read a chapter and start discussing what they should do next and take a look at their roadmap. Good luck with your planning process."